TRPS 1.7 as per Salil( Updt with Barc Viewership- 1.72) - Page 9

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Posted: 9 years ago
#81

Originally posted by: nikki1211

Talking about sp shows which air between 5:30 to 7:00 is pointless because those shows are not airing at primetime firstly. And they are doing decent business in their slots as competition then is low. I hope we never have to see a day where IB has to shift to a slot like 5:30 or 6 , no offence intended to viewers of those shows..

Secondly many high profile shows are in the pipeline for sp which star first-grade actors...their shows wont air at a non- primetime slot. There are 5 major shows and no timeslots..

Even if the 9 ' o clock slot is soon going to be vacated , there are still more shows to air at primetime and not enough slots.

Thirdly , even if IB is shifted to an earlier slot the issue remains the same..it is a different show with some what different approach and setup..the audience which watches shows at those slots won't like IB and its content.

IB has a limited audience not because it sucks in terms of content , but mainly because it caters to a niche audience with modern sensibilities...it won't work in non-urban areas.


So yes there are major issues and I don't know what can bring in higher trps..this Thursday will be the test whether balanced episodes work or not..

Maybe the marriage and the vamp track help reach it at least two..



Nikki, I know what you mean, but the TRP is calculated basis the sample houses where the TRP measuring boxes are fixed and I must admit their sampling is not good, as majority those houses are in the big cities like Mumbai and Delhi, so actually the rural audience (which contribute a lot to the actual viewership), do not contribute much to the TRP, so even if at that slot IB will have lower viewership, the chances of increased TRP is higher
Edited by FlauntPessimism - 9 years ago

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