BARC TRP, Sample Size & All Information

Alpha_Aakash thumbnail
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Posted: 6 years ago
#1
BARC Updated its Data Universe in June 2018.


This is BARC's own survey, which will help the measurement body make changes to its universe estimation. The survey was carried out between November 2017 and March 2018. It covers 300,000 respondents across 4,400 towns and collects data on TV ownership, connection type, language preferences and other media consumption habits
Around 197 Million means 19.7 Crore Households in Indian have TV Connection. From this aporox 3 Lakhs households have BARC TRP Meter.

Colors channel was doing brilliant when this data was not updated earlier. Till IPL Colors Channel was No.1 in List but after the universe updation channel suffered in TRP.
This means the new data added included those households where Colors Channel has less popularity.


I hope all got the answer regarding TRP data and how it is calculated.

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ShilpsRed thumbnail
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Posted: 6 years ago
#2
Thanks for sharing...
this TRP system sucks big time.
out of 19.7cr. households they only collects from 3 lakhs is joke 🤢
mystique_4008 thumbnail
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Posted: 6 years ago
#3
TRP system is stupid 😆 India has a large population but only 30k meters are installed in a few selected houses in different cities
Alpha_Aakash thumbnail
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Posted: 6 years ago
#4
Older Agency TAM used to collect from only 900 homes..!! Seriously lol nonsense.
I have heard that SP Zee Colors all three channels have some nexus ane turn by turn each channel gets benefited from BARC.
IWatchTv thumbnail
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Posted: 6 years ago
#5
I was trying to explain this only. Jaise bichare dukh ke maare fans samajh rahein hai, waise trp nhi badti. Keeping tv on waghera. If u r trp house u will know, aur saaf zahir hai ki na koi forum wale aur jahan tak padha hai na SM wale trp audience hai.
Ye trp ka maamla kum lagta hai aur creative difference zyada aise lagta hai. Chalo ROI nhi aa rhi hai, show band karna hai, to itna to time do ki best show on itv ko aadar se finish karein. Trp has not gone down recently. Agar kuch din pehle Indore promos hua ho ab kya bhayanak change aa gaya? Besharam behaya kamzarf channel leads ke pics daal raha hai par itni tameez nhi ki clearly bol de. Ghotalaa unka, unke dusre stupid shows kek liye changing time, starting late, then trp ka excuse.That too chupchupke. Sly cowards.
intruderfast thumbnail
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Posted: 6 years ago
#6

Originally posted by: ShilpsRed

Thanks for sharing...

this TRP system sucks big time.
out of 19.7cr. households they only collects from 3 lakhs is joke 🤢

It's same everywhere. U cant collect such large data. They have to do sampling and incorporate some sampling error
Sadly this is the only system for measurement, kyaa karien
Sunshine_kk thumbnail
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Posted: 6 years ago
#7
Thanks for the valuable information. I'm shocked to learn that 300k homes are assumed to represent 19.7 cr population. This is totally a flawed system and definitely the popularity of our show cannot be gauged like this. The whole TRP thing looks like a joke to me. Content based shows obviously will suffer if the TRP is calculated this way. Can we know where these so called devices are installed? I can request my relatives in India to turn the TV on by that time.
Kiruravi thumbnail
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Posted: 6 years ago
#8
19.7 cr people with tv connection and only 3 lakh house with barc meter?!!😆🤢i wanna knw how they are segregating this into urban and rural when the overall meter itself is only 3k?!! Indian trp system sucks🤢 itv will never progress with this stupid trp system. And the sampling is much worse than the barc meter installation process :/ till this trp system changes itv will revolve around snakes,witches,saas bahu dramas oly!
umamurthy thumbnail
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Posted: 6 years ago
#9
Trp or Barc will be calculated through set up box system In India now the Government insisting all the houses to have set up box with this they calculate trp as there r many private satellite systems r there like tata sky airtel and sun direct etc for eg if we have tata sky then whatever channel or programme we will see that will be recorded in the tata sky service centre near ur house and barc office they take average of all this service centre recordings and they calculate and through this trps the shows get ads and lif PH and channel get profit then they continue the show

Sometimes the trps will be less but the shows continue due to online popularity and this will be calculated in their channels online system only for eg like Voot will have separate and Hot star will have separate ratings this serial gossips online rating they wont consider as it is not reliable

And in some cases eventhough the show is not having gud trps they run becoz of lesser paid starcast and not that much budget eg Savithri and jijaji and in somecases like Yen un dino eventhough it gets less trps it is very much popular in online u can chech in official online stie Time of India that is reliable one

this post is not to discourage or to insult anybody I just shared whatever I know
JCluvs srk thumbnail
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Posted: 6 years ago
#10
this system is so STUPID! when BP aired its TRP was 2.7...so higher TRP is possible...TRP audience hopefully watches in on tv...i'm praying with my whole heart...
Edited by JCluvs srk - 6 years ago

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