Is Shah Rukh Khan as popular as Amitabh Bachchan on KBC?
03rd Feb 2007 22.00 IST
By ApunKaChoice
Opinions are divided whether Bollywood superstar Shah Rukh Khan is as popular as mega superstar Amitabh Bachchan on 'Kaun Banega Crorepati'.
'Kaun Banega Crorepati' was scrapped in January last year following Bachchan's illness, but was revived last week with 41-year-old SRK at the helm.
The programme usually draws millions of viewers with huge money tied to advertising sales.
But according to a news report, SRK's popularity as the host of the show is no match for his predecessor Bachchan.
Star Entertainment India television channel restarted the show on January 22, and a random survey shows that audiences have given SRK the thumbs down, a leading daily newspaper reported.
The data compiled by India's Television Audience Measurement for the first four days showed a television viewership rating, or TVR, of 12.33. Bachchan, 61, had a bigger four-day audience in August 2005 with a 19.75 rating, the daily said.
The paper did not provide the margin of error, and the show remains India's most popular.
However, Star Entertainment India didn't agree with the findings.
The number of people "reached" on SRK's first day was 23 million compared to Bachchan's 18 million, Paritosh Joshi, the network's president in charge of advertising and distribution said, according to the newspaper.
Joshi's figures are based on those who watched the gameshow for at least a minute.
The TVR, on the other hand, gives the number of people who sat through the hour-long programme.
So, is SRK as popular as Bachchan on KBC? It's for you to decide.
(Hope this is not posted before)
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