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Women's Day initiative by Zee
Buzz up!
Zee TV celebrated Women's day in a unique way this year. The channel launched Project Protsahan, a drive towards empowerment of women and present at the occasion were actresses Veebha Anand, Kratika Sengar, Aruna Irani and Binny Sharma.
Buzz up!
Zee TV celebrated Women's day in a unique way this year. The channel launched Project Protsahan, a drive towards empowerment of women and present at the occasion were actresses Veebha Anand, Kratika Sengar, Aruna Irani and Binny Sharma.
They facilitated four extraordinary women who have made a significant contribution to society. These were Shaheen Mistri the founder of Akanksha Foundation and Teach for India who received the Honour for Excellence in Education. Yvonne D'souza of Crrystal Care Service, an organization that provides caretakers across all parts of Mumbai to nurse the old and sick at their homes and in hospitals was presented with the Honour for Significant Contribution to Society. Sweta Mangal who founded the 'Dial 1298 for ambulance' project across Mumbai, Bihar, Kerala and Rajasthan received the Honour for Social Entrepreneurship and the Honour for Excellence in the field of Athletics was awarded to Manjit, a spirited girl from Pandharpur who has made a distinct mark in the male-dominated world of boxing at a tender age of 19.
Akash Chawla, Marketing Head, Zee TV & Zee Cinema said, "We'd like to pledge our commitment towards the cause of empowering women through Project Protsahan. Under this project, we will identify issues affecting women and work in a focussed manner towards improving the economic and social potential of all Indian women. To begin with, we will be working closely with many children-based NGO's as we launch our new show Chhoti Si Zindagi and have many more plans in the year ahead that will make a difference to thousands of lives."
Speaking on the occasion of Women's day Kratika Sengar aka Jhansi Ki Rani says that, "I am extremely grateful to Zee TV for having given me the opportunity of a lifetime. Essaying the role of a woman who epitomizes women's empowerment in India has been a great learning experience. As India's most revered female freedom fighter, Rani Laxmi bai has inspired millions of women the world over and I believe I have grown as a woman playing her part. As the show now reaches a most crucial stage where the legendary Rani wages the first war of Indian Independence against the British, Zee TV has gone the extra mile to bring alive the sheer scale, the fervour and the magnitude of this war. So I urge every Indian to watch the show as it approaches a very exciting climax."
Akash Chawla, Marketing Head, Zee TV & Zee Cinema said, "We'd like to pledge our commitment towards the cause of empowering women through Project Protsahan. Under this project, we will identify issues affecting women and work in a focussed manner towards improving the economic and social potential of all Indian women. To begin with, we will be working closely with many children-based NGO's as we launch our new show Chhoti Si Zindagi and have many more plans in the year ahead that will make a difference to thousands of lives."
Speaking on the occasion of Women's day Kratika Sengar aka Jhansi Ki Rani says that, "I am extremely grateful to Zee TV for having given me the opportunity of a lifetime. Essaying the role of a woman who epitomizes women's empowerment in India has been a great learning experience. As India's most revered female freedom fighter, Rani Laxmi bai has inspired millions of women the world over and I believe I have grown as a woman playing her part. As the show now reaches a most crucial stage where the legendary Rani wages the first war of Indian Independence against the British, Zee TV has gone the extra mile to bring alive the sheer scale, the fervour and the magnitude of this war. So I urge every Indian to watch the show as it approaches a very exciting climax."
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