A new trend is now seen on the screen of the Bollywood cinema where all the prominent actors that entered into the arena of Bollywood movies during late eighties and become stars of present time trying their luck in production process of their movies.
The top names who entered into the Mumbai that period like Amir Khan, Shah Rukh Khan, Suneil Shetty, Ajay Devgan and the recent ones Sanjay Dutt and Saif Ali Khan are about to launch their own production companies. The influx of actors into the production process and interest in creative process has led actors to be producers, directors, writers and entrepreneur (to devise new methods of movie production, to get intellectual property rights for the movie,) the new genre of actors prefers to work with new directors and on new themes.
In an interview to Hindustan Times Salman explained this trend, "There was a time when we ourselves never used to watch our own movies. But actors are now thinking – what to do next, what's the kind of film I want," He further added in same interview, "The game has become big … Audiences have changed. They have become impatient."
On the issue the renowned director Vishal Bhardwaj expressed his opinion, " Fees in Bollywood are slowly inching towards Hollywood levels – if a Shah Rukh Khan does a film he will take at least US$6 to US$7 million – in comparison, Johny Depp will charge US$20 million," Bhardwaj said. "Every actor has his own production house and if you have to cast them, you have to co-produce or work for those production houses."
Anupamaa
7