Dum Laga Ke Haisha has emerged a hit as its second weeeknd grossed more than the first weekend. The first weekend was around 6 crore nett while the second is 6.75 crore nett. The total business of the film in ten days is around 17.50 crore nett which is not a big total but from where it started it is huge.
The film is well settled and will hold very well over the weekdays and will gross around 30 crore nett in its lifetime run which is enough for it to be a hit. It is hard to judge the upper limit at present as it is the third week which will decide that.
The film has very strong contributions from the main circuits with Mumbai at around 5.75 crore nett, Delhi/UP at around 4.75 crore nett and East Punjab at around 2.30 crore nett. The other circuits to go over 1 crore nett are West Bengal and Mysore.
Anupamaa
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