Article -Ekta reveals behind the reason of spin off

Kundali Bhagya Launch: Ekta Kapoor reveals what inspired her to make a spin off of Kumkum Bhagya

Ekta Kapoor reveals the real reason of making a spin off instead of a fresh show

Kumkum Bhagya's spin-off Kundali Bhagya is all set to premiere on television on 12th July. The producer, Ekta Kapoor, launched the show at Delhi today, along with the new cast Dheeraj Dhoopar, Shraddha Arya, Anjum Fakih and Manit Joura. Kumkum Bhagya has enjoyed a successful run on the TRP charts and has been one of the most popular shows on television since three years. However, the news of its spin-off received mixed reactions from people. While some were excited to know Pragya's (Sriti Jha) family history, a few others didn't find the plot of the new show enticing enough.

Ekta felt that KKB was lacking something and that's when the seed of Kundali Bhagya was sown. "The beauty of Kumkum Bhagya was that it gave a lot of young girls a chance to believe that simplicity is beautiful. Somewhere when the story moves forward, there is kidnapping, murder and drama. But the simplicity is still there. And I felt that something was always missing. That's how we came up with Kundali Bhagya, she revealed.

Ishqbaaz's spin-off Dil Bole Oberoi has worked wonders for the production house and the channel. So was it DBO's success that inspired her to come up with a spin off? "Spinoffs are successful internationally also. It's like a parallel universe but a world you'd want to see. It's interesting, Ekta said. She also added that she is quite proud of her fellow female producers, "Gul Khan (Producer of Ishqbaaz and Dil Bole Oberoi) has done some fantastic work in the last few years. Female producers out there are doing some really good work. Gul, Rashmi Sharma, Benafair Kohli, everyone.

Speaking on why she opted for a spin-off instead of making a new show, Ekta said, "I have many times done different things. There was a show of mine, which was called Kutumbb, I did a spin-off of sorts with that where I put the same characters and changed the whole world. If you see, we were the first ones to come with the concept of a time leap, which is like a spin off but in the same show. You take a few characters and take the time ahead. Spin off is something that I have been wanting to do it since Grey's Anatomy. A lot of American shows have done that taking a character and spinning a show around them. Like even when the F.R.I.E.D.S' characters went ahead to do different shows, I have been looking forward to doing something like this. All my other shows have five or more strong characters so it was not possible. I wanted to make a spin off of YHM (Yeh Hai Mohabbatein) but it's not working out with the story line.

When asked how did she go about the casting, Kapoor said, "Sriti is perfect for Pragya. But Preeta needed a little more swag to her. And amongst all the auditions, I found these two perfect. I don't see how new or old the faces are when I'm casting as long as they suit the script. Shraddha Arya will be seen playing Preeta's role while Anjum Fakih will essay Srishti's part.

Dheeraj Dhoopar will be seen playing the role of Karan Luthria, a star cricketer. "This is something I have never played earlier so I'm pretty excited. I hope the audience likes me, he said.

Zee TV launches Kumkum Bhagya's spin-off Kundali Bhagya'

Premiering on July 12, the show will take the 9.30 pm slot every Monday to Friday immediately after the telecast of Kumkum Bhagya

With its popular fiction show Kumkum Bhagya' approaching the milestone of 1,000 episodes, Zee TV is coming up with new primetime fiction series Kundali Bhagya' a parallel show emerging from Kumkum Bhagya. Premiering on July 12, the show will take 9.30 pm slot every Monday to Friday immediately after the telecast of Kumkum Bhagya.

The new primetime fiction series from Ekta Kapoor's Balaji Telefilms will narrate the story of two sisters of Kumkum Bhagya's Pragya Preeta and Shrishti and their attempt to reunite with their mother Sarla. Their dynamics with the Luthra family and the elder son Rishabh Luthra's celebrity management firm manages Abhi's music career. His younger brother Karan Luthra has an effortless swag that makes him an unabashed Casanova before the star cricketer he is. The journey of sparks that will fly when the paths of Preeta, Rishabh, Karan and Srishti intersect is called Kundali Bhagya'.

Deepak Rajadhyaksha, Deputy Business Head of ZEE TV, says, "Zee TV has always strived to experiment with formats and bring its viewers unique and fresh content. After the success of Pavitra Rishta, Jodha Akhbar, Kumkum Bhagya and Brahmarakshas, we are extremely happy to associate yet again with Ekta Kapoor's Balaji Telefilms to bring an innovative narrative Kundali Bhagya'. It introduces a new set of characters in an all-new world and will replace our hit primetime show, Ek Tha Raja Ek Thi Rani, which was not only a strong differentiator but met with an overwhelming response and has had a glorious run of two years

Kapoor said, "Over the last two decades, Balaji Telefilms in collaboration with Zee TV has created some great content. With our new show, Kundali Bhagya, we present a first-of-its-kind concept, an all-new interesting and engrossing show that emerges from the sub-plots of an already existing show. We will introduce Pragya's sisters Preeta and Shrishti and the Luthra brothers Karan and Rishabh. We're hopeful that the audience will fall in love with each of these endearing characters as we have gone through hundreds of auditions before locking the impressive young talent. The writing for this show is extremely strong in terms of characterisation and the engaging screenplay should leave audiences hooked at the end of every episode.