PK Business and Reviews updates #2 - becomes the highest grosser of BW - Page 88

Rentrack - #PK

2014 proved to be a bad year at box office for Hindi film industry and after disastrous November and half of December, Aamir Khan starrer ''PK'' was the only hope for survival for exhibitors. But film scored big week and yesterday film became highest grosser in history of Bollywood.

Film has collected 182.58 cr nett in week one which was outstanding number and this is 2nd highest week one number after ''Dhoom 3''. Film scored big numbers in Mumbai and that is why despite low Friday film managed to cross all other releases.

Film had humongous record breaking 2nd week as film collected 95.94 cr nett plus which is just 50% drop after such big week one. This 2nd week total record will be toughest to beat in years to come. Film has broken lifetime territory records too in Mumbai, Delhi/UP, East Punjab, CP, CI and Mysore.

Film held strongly on 3rd Friday as film retained close to 2800 screens. Film collected close to 6.85 cr nett with drop of 55% from last Friday. Film jumped again on 3rd Saturday and collected 8.32 cr nett. Film had huge huge jump of 33% on Sunday and collected 11.58 cr nett and that took 3rd weekend number to 27.60 cr nett.

Film dropped by 40% on 3rd Monday from 3rd Friday and collected 4.42 cr nett. Film added 4.02 cr nett on Tuesday which was solid again. Film collected 3.68 cr nett on Wednesday. Film has total of 317.39 cr nett and thus film is set to cross 340 cr nett lifetime which is 1st in Bollywood history. Film has such an acceptance that at places it might effect new release ''Tevar'' next week too despite being in 4th week.

Film will finish with 340-350 cr nett lifetime business and this record should be there for few years like last Hirani''s film ''3 Idiots''. Rajkumar Hirani has proved again that content is king. Even with average music, simple marketing and ordinary promos, a film can win classes, masses critics and box office. Power to good cinema!

Film also collected 145 cr in 17 days in overseas and it seems that film will cross 145 - 150 cr there too by the end of run.

Below are the collections for the film -

PK continued to have a good run at the box office. The film collected 3.75 cores yesterday i.e. on its third Wednesday. The film now stands with a collection of 317.25 crores at the domestic box office.

Considering that the film is in its third week, it has been performing quite extraordinary. Its performance has been excellent at the multiplexes and with a repeat audience in spite of all the controversies surrounding the film, PK's business is commendable. The film has become the highest grosser of all time and it looks like it will take another Aamir Khan film to break this record.

PK has remained extremely steady in the third week. So far, the film has collected massive 317.25 crores at the domestic box office. The film, which was made on a budget of 85 crores, has now made 273% profit at the box office.

After the Queen, this film has now become 2nd most profitable venture of 2014.

Koimoi.com Bollywood Box Office - 2014 Movies With Best ROI

(all-India net collections) (in Rs. crores)

Koimoi analyses the profit and loss measures of each film that is released, keeping a close eye on the investments made on it. The profit margins of the films are calculated on the basis of the film's return on investment (ROI). ROI is calculated by the number of times a movie earns over its production and marketing costs. Contrary to popular belief, 100 crore club is not the index of profit or success. But it is the ROI the film garners that makes it lucrative of profit incurring as a venture!

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