Not Jenshad - it's the TRPs - Conclusion Note Pg 11 - Page 4

The thing is this kind of promotion works more well with tech savvy audience which is the younger lot who are more likely to watch the show online not on tv. Trp audience or how they call them aunties dont have time to go online and stalk actors or channels sm accounts for teases and promos etc they usually see a promo during the commercial break or a segment if its been shown and then make the choice to watch it if the track seems interesting or they are a loyal viewer of the show. We didnt even know about the scene till the precap aired post epi and then the promotion started from then on. Usually these kinds of scenes are promoted a few days in advance but all we got on tv promos is the anjana drama and yesterday the KC promo.

There are also other ways to cut costs if the PH wants to extend the show. For eg. the cast could take a pay cut. Many times when a business doesn't do well, employees do make sacrifices to save their company.

Originally posted by: romancefan

P.S. i'm Not saying BP is making losses now. But just in case in future if it goes into the red as it runs longer.

Originally posted by: romancefan

There are also other ways to cut costs if the PH wants to extend the show. For eg. the cast could take a pay cut. Many times when a business doesn't do well, employees do make sacrifices to save their company.

Originally posted by: manny136

The thing is this kind of promotion works more well with tech savvy audience which is the younger lot who are more likely to watch the show online not on tv. Trp audience or how they call them aunties dont have time to go online and stalk actors or channels sm accounts for teases and promos etc they usually see a promo during the commercial break or a segment if its been shown and then make the choice to watch it if the track seems interesting or they are a loyal viewer of the show. We didnt even know about the scene till the precap aired post epi and then the promotion started from then on. Usually these kinds of scenes are promoted a few days in advance but all we got on tv promos is the anjana drama and yesterday the KC promo.

Originally posted by: harsha..

From what I know BP has top notch cast and Jennifer is one of the highest paid actress. Like around 1 lakh per episode, if I am not wrong.

Don't know if the actors will be willing to take a pay cut.

Originally posted by: harsha..

I agree. Sad though because there is no systematic channel to generate revenue from online audience.

Originally posted by: romancefan

It's actually 1.2 lakh

Other ways to cut costs will be less parties and celebrations. Cheaper hair Stylists and make-up artists. Sometimes actors do their own make-up on outdoor shoots. And carry their own costumes. Fewer staff on outdoor shoots save overheads expenses.

And cheaper brand less clothes - although the audience will have to complain less about how awful our leads look compared to Naagin and Silsila leads😆

Originally posted by: romancefan

Has any channel ever used the profits from high trp shows to subsidise a loss-making show before? For eg. Colors could use the profits from Shakti and Nagin to subsidise BP, as BP gives it a premium publicity and brand recognition among the youth and overseas audience. In a retail business, many times money-making items are used to offset the losses of other items.

Originally posted by: romancefan

Is there really no way to generate revenue online? Does Youtube give money for online views if they cross a certain number? There are tons of ads on YouTube. And how did Behyadh make money for Sony online then?