Originally posted by: ...Poojie...
Happy New Year Has Bumper OpeningFriday 24 October 2014 11.30 ISTBox Office India Trade Network
Happy New Year has taken a bumper opening all over with collections around the 75-80% mark on average which is better than all the films released this year by a distance. The opening is universal across the board. The biggest holiday of the year gives the film that extra boost especially at the single screens. The Shahrukh Khan - Deepika Padukone pairing has now seen a record or near record opening everytime they have been paired together.The opening is extraordinary all over though Mumbai city can be called to be an out performer as it is rare to see shows at around 8.00am to be house full or near house full in multiplexes of Mumbai city. The city normally sees lower opening occupancies than cities like Delhi or Ahmedabad as it has a huge number of screenings.
The release in terms of screens is the widest ever but in terms of shows it is possibly less than Kick due to the long runtime of the film. The film is around 30 minutes longer than Kick which means Kick was getting six shows per screen at some multiplexes while that would be impossible with Happy New Year unless with it is very odd timings. Happy New Year is on course to break records and with another holiday tomorrow and then Sunday to follow it not only gives it a big chance of a first day record but also a weekend record
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