Commercialism and the influences of western media.
Quantity is more important than quality, so that's why we end up with meaningless tunes.
Again, the perception of what is western, and what is cool influences the young public, and MDs try to target this audience. With the new generation trying harder and harder to get away from our culture, their appreciation for quality music is also affected. I don't know if there is a solution, but we can only hope that , if we as parents intorduce our kids to good music while theey're young, and be in touch with our culture, they can appreciate it evn in their later years. Culture enriches our lives.