TRPs does not give the true picture - article - Page 2

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rajh thumbnail
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Posted: 13 years ago
#11

Originally posted by: -Rinky-

I used to like Gulaal too and was sorry it ended but the show did continue for a decent period of time...did it not?


raj bhai are u sure digitalisation of media will help? cause in my area no one has still asked us to take set top box...and I have also heard that TRPs are measured only by a box fit to TVs which we dont have...



the article about it appeared in business line.

and ram confirmed that it will give them more wider access of viewers as through set top box channels can measure who is watching what.

and tam said --so from july 1st method of calculating trp going to change and going to become more accurate.

all ready all channels warning through advt--without set top box will not going to get cable to tv from july 1st.
Edited by 100raj - 13 years ago

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