Indiantelevision.com's News Headlines |
Zee TV replaces 'Astitva' with 'Kasamh Se' |
Indiantelevision.com Team |
(10 January 2006 2:50 pm) |
MUMBAI: Zee TV has kicked off 2006 with a new launch in its prime time line up. The channel will premiere a Balaji production Kasamh Se on 16 January. Kasamh Se, a daily, replaces one of the top rated soaps in Zee TV's history, Astitva Ek Prem Kahani in the 9 pm slot. |
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Speaking on the launch, Zee TV creative head Vivek Behl says, "Kasamh Se is not your typical soap factory product. It is being given a special treatment; one that will go well with the loyal Zee TV viewers. We are bringing in the new serial at 9 pm, a slot that so far has enjoyed steadfast viewer ship". |
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Kasamh Se is an epic tale of three sisters, completely different in their outlook towards life but tied together by a bond of trust and sisterhood. Balaji Productions had returned to the Zee stable with the second season of the popular sitcom Hum Paanch at the fag end of 2005. |
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