MAHABHARAT TRP thread last week --8.5 tvm ( no 3 across gec's) - Page 2

GEC Watch: India's Got Talent on Colors gets grand opening

Weekday shows on Star Plus and Zee TV attract more eyeballs in Week 2 of TAM 2014, while Colors rules the weekend shows

BestMediaInfo Bureau | Delhi | January 17, 2014

The second week of TAM 2014 witnessed jump in viewership of weekday and weekend shows. While weekday shows on Star Plus and Zee TV attracted more eyeballs this week, Colors ruled the weekend shows. India's Got Talent' had a grand opening with 9.4 TVM. Star Plus' Nach Baliye also grew on the back of the Salman Khan special episode.

According to TVT data sourced from TAM subscribers for Week 2 of TAM 2014 (January 5 - January 11) CS 4+, HSM markets, Star Plus continued to dominate the weekday programming with five of its shows in the top 10. Zee TV held three slots, leaving one each for Colors and SAB TV.

The weekend programming was dominated by Comedy Night with Kapil' on Colors which witnessed further surge in ratings. India's Got Talent was second most watched show in the weekend with 9.4 TVM.

Among new shows, Aur Pyaar Ho Gaya' on Zee TV launched well at 4.0 TVM.

Weekday toppers (all data in TVM, 000000's)

Diya Aur Baati Hum on Star Plus stayed at the top of the chart with 12.6 TVM this week (last week 12.8 TVM).

Jodha Akbar on Zee TV grew further and fetched 11 TVM (last week 10.9 TVM).

Star Plus' Saathiya continued to grow this week as well and jumped one position to No. 3. The show fetched 10.7 TVM (last week 10.2).

SAB's Taarak Mehta ka Ooltah Chashma slipped to No. 4 position with an average viewership of 9.2 TVM against last week's 10.3 TVM.

Yeh Rishta Kya Kehlata Hai on Star Plus held No. 5 position with an average viewership of 8.7 TVM (last week 8 TVM).

Star Plus' epic series, Mahabharat, jumped one position to No. 6. The show recorded an average TVM of 7.8 TVM (last week 6.8 TVM).

Sapne Suhane Ladakpan Ke on Zee TV slipped one position to No. 7 recording 7.7 TVM (last week 6.9 TVM).

Pyaar Ka Dard Hai was at No. 8 with 7.3 TVM (last week 6.6 TVM).

Qubool Hai on Zee TV grew one position up at No. 9 with an average viewership of 6.7 TVM (last week 6.1).

Balika Vadhu on Colors dropped to No. 10 position garnering 6.6 TVM (last week 6.6 TVM).

Weekend toppers

Comedy Night with Kapil on Colors started airing twice a week again and grew to 10.4 TVM (last week 9).

Colors' new weekend offering India's Got Talent opened strong at 9.4 TVM as remained the second most watched show during the weekend.

Nach Baliye 6 on Star Plus moved up and fetched 5.3 TVM (last week 3.5 TVM).

Sony's crime series, CID, dropped to 4.5 TVM against last week's 4.7 TVM.

Dance India Dance Season 4 recorded 4.4 TVM (last week 4 TVM).

Life OK's Shapath recorded 3.8 TVM (last week 3.6).

Hatim on Life OK fetched 3.7 TVM (last week 3.8).

Sony's other crime show, Crime Patrol, dropped to 3.4 TVM (last week 3.2 TVM).

Boogie Woogie on Sony recorded 2.7 TVM in its third week (last week 2.5).

Bh Se Bhade on Zee TV fetched 2.2 TVM (last week 1.5 TVM).

Star Plus' crime fiction, Arjun, recorded 1.9 TVM (last week 1.6 TVM).

GEC Watch: Life OK takes convincing lead over SAB TV

Colors adds maximum viewership but remains at No. 3 in Week 3 of TAM 2014

BestMediaInfo Bureau | Delhi | January 23, 2014

Colors and Life OK were the only two Hindi general entertainment channels to register growth in viewership in Week 3 of TAM 2014. While Life OK took a convincing lead over SAB TV at No. 4, Colors remained at No. 3 despite adding maximum viewership.

According to TVT data sourced from TAM subscribers for Week 3 of TAM 2014 (January 12 - January 18) for CS 4+, HSM markets, Star Plus continued to lead Hindi GECs followed by Zee TV, Colors, Life OK, SAB TVand Sony.

Star Plus continued as a distant leader among Hindi GECs with a gross viewership of 626 million and a relative share of 25.17% (last week 629 million TVT with 25.03% relative share).

Zee TV lost 17 million in viewership this week but retained the No. 2 position. The channel recorded 471 million TVT with a relative share of 18.94% (last week 488 million with 19.42% relative share).

By adding 10 million TVT, Colors recorded a gross viewership of 467 million. It had a relative share of 18.78% (last week 457 million TVT with 18.19% relative share).

Life OK took a convincing lead over SAB TV at No. 4. The channel recorded Gross TVT of 347 million against last week's 338 million. The relative share was at 13.95% in Week 3 of TAM 2014 against 13.45% in the previous week.

SAB TV lost maximum viewers this week and fetched 318 million TVT with 12.79% relative share (last week 338 million TVT and 13.45% relative share).

Sony's decline in viewership continued as the channel recorded Gross TVT of 258 million. It had a relative share of 10.37% relative share (last week 263 million TVTs with 10.47% of relative share).