Originally posted by: Enlightened21
https://www.exchange4media.com/marketing-news/ravivaar-with-star-parivaar-leads-sunday-prime-time-121972.html
The way team Imlie and the Khan duo is being highlighted in this article, is a good sign, especially since it looks like an article initiated by SP's media wing. And some of the points that caught my attention are:
Ravivaar With Star Parivaar rated a whopping 2.2 TVR on the same day as the opening of a competitor legacy non-fiction show in the same slot (which is obviously KBC), retaining its stronghold and leading the slot by a vast margin.
In its recent numbers, till now the show has recorded a reach of 74 million viewers in the category of Most Tuned-in Studio Non-Fiction legacy shows. Other competing shows in the same bracket, with traditional following over several seasons, were left even further behind in the race to the top. Their reach was found to be less than half of Ravivaar With Star Parivaar, which has been having crackling episodes one after the other.
The verdict of millions of Indians is evident in the consistent numbers that the show has delivered with every passing episode with a novel theme. The wholesome family show’s episodes have been presenting the actors as their avatars from their popular daily soaps like ‘Anupamaa’ and ‘Imlie’.