What a thread!
Of course, it's wrong.
Drinking Coke is a choice. The color of your skin isn't.
Most Indians are obsessed with fair skin and Caucasians. In such an environment, these celebs are teaching people that being dark skinned is a problem. It's not.
I've seen many Indians worship white folks, and some who strictly date only whites. You can't fight stupidity, but you can ensure that the younger lot today don't suffer from the same prejudices.
The basic message of these endorsements is White > All. The lord and saviour of these white supremacists wasn't white.
Food for thought.
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