Aamir AND HIS NOT SO MIDAS TOUCH - Page 8

@don12

Music does matter. I said music is not the be all and end all factor in deciding box office of a film. I hope it's clear.

Songs from Kalyug, Train etc. were successful but those films are not hits. Examples of many films are there which had hit music but were flops at box office.

Talking about music, wasn't Raja Hindustani a huge hit mainly because of its music? That's what I always heard. 😆

Originally posted by: Skepblun

@Blue-ice

The production house is Aamir Khan Productions and Excel Entertainment. What happened to marketing genius Aamir then? Talaash is an AKP co-production! He went wrong in marketing it?

It's quality? It's got highly mixed reviews and nearly bad WOM. It is not even there in many best films lists and it's rated lower on IMDb and Rotten Tomatoes (than what's expected from an Aamir film).

If quality only matters then will you maintain same stance for Dhoom 3? Dhoom movies are quality? And is D3 going to be huge due to Aamir? A star who didn't even give a clean hit in a solo starrer? It's a multi starrer franchise from the biggest banner. It could be be big hit with anyone in it!

Same excuses which SRK fans gave in other thread.

BTW this BO numbers game was started by Aamir only. He prided himself for making TZP among top 5 hits of the year. The crore clubs are also his making. Now he and his fans do a volte face and claim numbers don't matter or numbers obsession corrupted people because Talaash just about scraped in top 10!

SRK also did the same. Celebrated OSO's collections like crazy. Now claims he doesn't understand numbers!

Originally posted by: mysticgoryfilms

Talking about music, wasn't Raja Hindustani a huge hit mainly because of its music? That's what I always heard. 😆

Originally posted by: mysticgoryfilms

It's alright that Talaash couldn't achieve the 'hit' status. I did sense this early on when many were disliking the movie. Even the reviews weren't favorable (at least I think they weren't, can't remember now).

Like Blue-Ice said, the main problem with Talaash was the twist. It definitely was a W*F moment for many (at least those who didn't know the story, the people who knew didn't bother watching it) when Kareena turned out to be a ghost. I certainly wasn't expecting it and was left with a very confused expression.

But see, I'm a different case. I can enjoy any Aamir movie (except some from the early 90s and of course, MP) and Talaash for me was more of an emotional film than a supernatural thriller. Other people, the regular audience wouldn't view Talaash the same way. If they didn't like it, they didn't like it and it will reflect in the film's BO performance, unfortunately. 😒

The bottom line - the major flaw with Talaash was the twist. If there was any other twist besides the supernatural element, guaranteed this film would have crossed the 100 cr mark if it was able to cross the 90 cr mark with the ghost.

Anyway, Talaash was never my most awaited film of Aamir's from all his releases. There was excitement because it was Aamir's first major release after 3I but I always looked forward to Dhoom 3 and P.K. more than Talaash. Those I know will be successful entertainers!

Originally posted by: Karan.

it was a huge hit because of the music and Karishma,she ended up winning a National Award for her role 👏 she totally out-shined Aamir in that film

Originally posted by: mysticgoryfilms

Maybe. I found both of them equally good. 😆

Although yes, I read articles stating that back then people thought the movie should have been titled 'Rani Hindustani' or something like that. 😆😆

Aashiqui was a hit because of its music too.

@Mysticgoryfilms

Dil Se had superhit music but it flopped. Music is a factor but not the main deciding factor of BO fate.

@wat-up

It's a false notion that no one cared about marketing before Ghajini. KKHH, KNPH, Lagaan, KMG, K3G, Krissh, RDB, OSO had great marketing campaigns which were documented in businss journals and made it as case studies in B-schools. OSO also received Best Marketed film of the decade award at 4Ps business awards if I am not mistaken.

@mysticgoryfilms

I echo what wat-up said. I love your objectivity as a fan. 😊

Aamir was cute to look at in Raja Hindustani. But his MCP character put me off completely. So egoistic and not at all understanding towards his wife!

Raja Hindustani was considered more of a Karishma Kapoor success. She had string of superhits before the film and 2-3 more hits in the same year as Raja Hindustani released. Her makeover also attracted lot of attention. Lolo, kissing scene and music were reasons why it was massive. Though IMO it was a loud, regressive film which didn't deserve any success.

I'm always surprised how some good Aamir films didn't become hits whereas this one did!

Originally posted by: Skepblun

@mysticgoryfilms

I echo what wat-up said. I love your objectivity as a fan. 😊

Aamir was cute to look at in Raja Hindustani. But his MCP character put me off completely. So egoistic and not at all understanding towards his wife!

Raja Hindustani was considered more of a Karishma Kapoor success. She had string of superhits before the film and 2-3 more hits in the same year as Raja Hindustani released. Her makeover also attracted lot of attention. Lolo, kissing scene and music were reasons why it was massive. Though IMO it was a loud, regressive film which didn't deserve any success.

I'm always surprised how some good Aamir films didn't become hits whereas this one did!