@ tejesh you are bundle of knowledge and it is evident that you are in almost every field. M happy that got an chance to interact with you through IF. (shall i give credit of You "K" to HYD)
Here comes my comments on your analysis..
data information wrongly feeded for Q4..
its not in this period where trps of SGP were high..it is the starting phase of declination curve..expectations were too high at this point as such confession of suhana was over and people were expecting to see cute romance of sushaan but it turnout to be sour and the results started to turnout to be negative...
fall in trps and loosing the top 2 slot position.
(data of this can be obtained from indiatelevision.com for full length report on trp's).
Reason : un necessary filler & forced & irritating comedy scenes in between HM & serious track of panna, start of word cup are the main attributes to the start of downfall.
Q3 was the golden period for SGP..all becoz of your darling sona...
isliye tho hum bar bar kakthe hai ki sona ko le aavo aur tpr's ko badaavo. though no one in this forum liked the track and its treatment but got to see some very good moments of sushaan. the moment there was a news of your darling sgp jumped to no.2 trps were rocetz high with an average around to 5.4 during this entire period.
Now if we do Q/Q analysis of 1st Qtr of 2010 & 2011.. though there viewership is bit more in Q1 of 2011 compared 2010 but cannot feel happy as such Q1 of 2010 was the launch period of the product into the market and now even after the product completing its anniversary still in the same level as of previous year is an indication of its low performance.
Q4 Vs Q1 : decline in viewership continues due to application of other product marketing strategies ignoring whether it suits us or not owing to pressure from the bankers (SP) to show increase in performance level.
results evident dip in revenues compared to Q4.
Main reasons for 2011 Q1 poor performance :
1. Hurry introduction of BT track & a worst ending to it.
2. Starting of Amnesia in the same week where BT was ended.
3. Dr.S&S.
4. Stupid Comedy of Ilesh
5. Not able to convince audience the reason for naming suhana to shashikala.
6. Badimaa soft corner towards BP (Mango girao aur BP ko Mil avo seems to b senseless) & change in her attitude towards suhana..always thinking about his once upon time "dream lover".
7. Failing to understand that Ani - Ani is not like honey to audiences.
8. Change in hairstyle of ragini .. snakes & ladders and also of Mr.Ishan-Not able to see him in that look.
9. Murdering of character ishaan totally..
10.No presence of Manju & shanti massi, Break trip of sanjan & bajpai, ramu kaka, dolly and non-appearnce of meena kumari are also the contributaries.
Stategy planning for an improved performance in the next quarter :
1. Bring back old BM--where she uses her brain without the influential factor called BP.
2. Immediate end to Amnesia in logical & decent way.not like that of BT.
3. BM rejection to BP (it shuld b must
4. No filler comedy esp of Mr.Ilesh..he should be thrown into jail for few months.
5. Immediate start of Deepak-Sanju love story even if it can be triangular can also be interesting.
6. Cute sushaan moments --not hot.
7. Character growth in suhana-- no more idiotic doubts...want to see her as a mom.
i am not good as you tejesh but tried to post some of my views ..