Friends, Romans, Countrymen and SGPians
The first quarter of FY2011 was exceptionally bad for SGP and its viewers. Revenues(Viewers) in 1Q dropped 81.25% sequentially(meaning in comparison to prev quarter) and rose 50% year-over-year to $1.5(No of viewers have reduced compared to previous quarter and increased compared to same quarter in the last financial year) and profitability reached record levels(bottom) and was well below what we anticipated at the beginning of the quarter. Strong revenue decline, combined with high loss levels, has resulted in an outstanding bonus payout factor of -2x for the first quarter. This means that the audiences instead of getting bonus in terms of entertainment from SGP should infact need to give bonus to SGP's cast and crew for their outstanding efforts. That's why I said -2x🤣
The numbers in the above graph are in millions(just an example not the actual figures). Ok now coming to the tough task of explaining the graph, in the above figure as we can we SGP viewership was at an all time high in 4Q (2010-2011) i.e 0.8Million. This is the Jan-Feb-March time frame where we had the Suhana confession scene, Honey Moon Scenes and the infamous Consummation (Mrach 11) scene.🤣...So it was obvious that to maintain the same viewership of that quarter, in the current quarter we needed something as extraordinary as the Jan-Feb-Match quarter but even though there was an opportunity in form of BT and Amnesia tracks the CV's got carried away by the previous quarter performance and all hell let loose. That's why the viwership has reduced to 0.15Million from a high of 0.8million.
The following chart depicts the profitability of SGP over various quarters:
As you can see in the above pie diagram(on Keenu's reco) there is no piece of the pie for 1Q 2011-2012 as SGP incurred heavy losses(viewers/trp's/quality/almost everything) during that period. And obviously profits were sky high in 4Q 2010-2011 i.e Jan-March time frame for reasons mentioned in the first graph section.😆
My students here in the IF have motivated me to come up with more analysis. The result of which is shown below. It depicts how Suhana's character has evolved over the past 16 months or so. Again as we can see in the past 3 months a beautiful character like Suhana's was also tarnished in the name of cheap chipka chipki and introduction of Shashikala. Btw the following plot is called Scatter plot as requested by Ekta Mayee.
Updating the students assignment plots below:
A. Renu ji (111192):
Explanation:- As currently SGP is nothing more than a big blooper itself so i have taken last data as 100😆
B. Keenu:
ok so here comes my graph which is basically about forum only! 😛!
and those who don't like bars., here some line graph for you
C. Ekta Maayee(MadameX):
As for my analysis...the weight graph is supposed to show how SGPians lost weight during Sona track while they gained a lot of weight with the mangos...but I guess since I had written that in pencil on the graph, it didn't show up well for some reason. 😕😆 The other graph is inside joke involving Mango Kacheri, BM being bodily thrown around...all of which ensued Mango Mahabharat between humans and mangos. 😆
D. Rubs: GSD/Rubberman/Rubaldhillon
Explanation bhagwaan hee jaane🤣
E. Febs(Crysind):
| SGP Weather Report 2011 | ||
| Month | Temp in Degree Celsous | Comments |
| Jan | 10 | Ishaan-Suhana Love Sotry |
| Feb | -50 | Ishaan-Suhana Honeymoon |
| Mar | -100 | Ishaan-Suhana Consumation |
| Apr | 50 | Suhana Tumor |
| May | 100 | Ishaan Amnesia |
| June | 200 | Again Ishaan Amnesia |
F. Meenu a.k.a Meenakshi a.k.a Means a.k.a Akshi Chachi
G. Tabassum(firefly99) a.k.a Tabz:
I have never missed any Assignment in college ...
Here is the Current situation of SGP !!!!!!
I don't think I need to explain the situation !!!!
In Economics we studied a concept called Elasticity of Demand. Elasticity of Demand was a measure of the responsiveness to a commodity and measured the percentage change in quantity demanded of a good as a result of a change in its price (other things such as income remaining constant). I have applied that concept to SGP and tried to measure what I call the Elasticity of TRPs🤣. Elasticity of TRPs measures the percentage change in viewership as a result of a change in the emotional content of the story (other things, such as cast and crew, remaining constant). 😆
PS:
1. Please refer to Page 10 for the assignment(Home Work ?)🤣.
2. If someone doesn't understand any sentence or any jargon's please feel free to post your queries in this thread. I will be more than happy to reply.😆
3. Results of the assignments is on page 45😆
