Posted:
Viranis, Aggarwals, Kapoors...Rule
By: Arya Aiyappan
Thursday, January 04, 2007
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Viranis, Aggarwals, Kapoors, Goyenkas, Wadhwas, Bajajs, Basus,
Khandelwals, Walias, Rathores and many more rule the small screen with
the rich gharanas and kutumbs being projected. One cannot escape
without noticing how the story mostly revolves around the lives of the
wealthy. The politics behind the entire action is centered on trifling
familial issues - the mother-in-law and daughter-in-law bickering,
father-son clash of views, the grandparents-grandchildren generation
gap, sister-in-law naggings, scuffle for wealth and power, sibling rivalry,
etc which eventually culminate in the family break-up.
Television is evolving quickly wherein new genres (thrillers, kiddy serials,
comedies, etc) are quickly catching up but the lure of daily soaps, the
mega serials is immense. Some of the popular shows on Star Plus "Kyunki
Saas Bhi Kabhi Bahu Thi", "Kasauti Zindagi Ke", "Kahaani Ghar Ghar Ki",
"Saarthi", "Kumkum-Ek Pyaara Sa Bandhan", "Karam Apna Apna",
Sony Tv
"Kulvadhu", and Zee Tv "Kasam Se", "Saath Phere" focus on the opulent
lifestyles of the rich. These serials flaunt the living styles of the rich who
mint money and spend them lavishly.
The settings, costumes and make-up are just as interesting as the drama
and the events that ensue. The palatial mansions, cars, dazzling lights
and spacious rooms are breath-taking so also the custom-made
costumes, designer jewellery and other accessories. Ramola Sikand's
bindis and jewellery in "Kahiin Kisi Roz" were a rage among the viewers
who ardently aped her style of dressing. Much time and energy is devoted
to flawlessly depict their lavish styles of living.
It has become the style statement of the age to portray the lifestyles of
the rich to the extreme extent of neglecting reality based issues and
common man's plight. What goes unnoticed is that these serials cater to
the proliferating demands among the audience who derive vicarious
pleasure from these daily soaps. The presumption runs that common man
bogged down with his daily life would hardly like to wallow in more
miseries. They tend to internalize the values and the customs projected
onto the screen. The concerns are widely different The lavish parties,
opulent weddings, birthday bashes, and other ceremonies are indeed
sights that tickle the senses of the common people, though reality is left
far behind.
One can rarely come across an inkling of reality for sometimes the ideas
are far-fetched and far too practical. The kutumbs also propagate the
idea of a joint family where generations live under the same roof. The
modern-day audience who come from nuclear households readily accepts
the notion of an extended family.
The mega serials bring to life a dream sequence onto the small screen
embodying our hidden desires. Time-tested formulas and rehashed
stories ensure a captive audience devoid of any receptivity quaintly
responds.
A little message from me..
i know its not fully directed to kaa serial.. but it used it so i posted it!
By: Arya Aiyappan
Thursday, January 04, 2007
Subscribe to Newsletter
Viranis, Aggarwals, Kapoors, Goyenkas, Wadhwas, Bajajs, Basus,
Khandelwals, Walias, Rathores and many more rule the small screen with
the rich gharanas and kutumbs being projected. One cannot escape
without noticing how the story mostly revolves around the lives of the
wealthy. The politics behind the entire action is centered on trifling
familial issues - the mother-in-law and daughter-in-law bickering,
father-son clash of views, the grandparents-grandchildren generation
gap, sister-in-law naggings, scuffle for wealth and power, sibling rivalry,
etc which eventually culminate in the family break-up.
Television is evolving quickly wherein new genres (thrillers, kiddy serials,
comedies, etc) are quickly catching up but the lure of daily soaps, the
mega serials is immense. Some of the popular shows on Star Plus "Kyunki
Saas Bhi Kabhi Bahu Thi", "Kasauti Zindagi Ke", "Kahaani Ghar Ghar Ki",
"Saarthi", "Kumkum-Ek Pyaara Sa Bandhan", "Karam Apna Apna",
Sony Tv
"Kulvadhu", and Zee Tv "Kasam Se", "Saath Phere" focus on the opulent
lifestyles of the rich. These serials flaunt the living styles of the rich who
mint money and spend them lavishly.
The settings, costumes and make-up are just as interesting as the drama
and the events that ensue. The palatial mansions, cars, dazzling lights
and spacious rooms are breath-taking so also the custom-made
costumes, designer jewellery and other accessories. Ramola Sikand's
bindis and jewellery in "Kahiin Kisi Roz" were a rage among the viewers
who ardently aped her style of dressing. Much time and energy is devoted
to flawlessly depict their lavish styles of living.
It has become the style statement of the age to portray the lifestyles of
the rich to the extreme extent of neglecting reality based issues and
common man's plight. What goes unnoticed is that these serials cater to
the proliferating demands among the audience who derive vicarious
pleasure from these daily soaps. The presumption runs that common man
bogged down with his daily life would hardly like to wallow in more
miseries. They tend to internalize the values and the customs projected
onto the screen. The concerns are widely different The lavish parties,
opulent weddings, birthday bashes, and other ceremonies are indeed
sights that tickle the senses of the common people, though reality is left
far behind.
One can rarely come across an inkling of reality for sometimes the ideas
are far-fetched and far too practical. The kutumbs also propagate the
idea of a joint family where generations live under the same roof. The
modern-day audience who come from nuclear households readily accepts
the notion of an extended family.
The mega serials bring to life a dream sequence onto the small screen
embodying our hidden desires. Time-tested formulas and rehashed
stories ensure a captive audience devoid of any receptivity quaintly
responds.
A little message from me..
i know its not fully directed to kaa serial.. but it used it so i posted it!
Taara
Indian Premier League
Anupamaa
