SS opens wid encouraging response

shruti thumbnail
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Posted: 18 years ago
#1

SaharaOne Television's GRP catapults to 122;
Narrows gap for the third position

MUMBAI: SaharaOne Television has witnessed a steady growth in its GRPs over the last few weeks and has shot to a 122 GRP this week (week 44), narrowing the gap between the channel and Sony Entertainment Television for the third position in the Hindi GEC segment.

Says Sahara One CEO Shantonu Aditya, "The channel has been at an upswing over the last few weeks and the recent leap in GRP to 122 has only intensified our battle for the 3rd position among the GEC players. Our reach has also gone up from 50 per cent to 55 per cent this week. I am certain that the new shows that will be launched succeeding Solhah Singaarr over the next couple of months will help us achieve that position."

The channel recently launched Solhah Singaarr with a huge marketing campaign which has brought in encouraging responses. Among a whole array of shows coming up, the next to launch will be Kuch Apne Kuch Paraye, starting 20 November. The channel will also present its viewers with the coming of the King Khan into television as Fauji makes a comeback on13 November at 10 pm every Monday - Friday.

http://www.indiantelevision.com/release/y2k6/nov/novrel17.ht m

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~Ange.Noir~ thumbnail
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Posted: 18 years ago
#2
Oh wow!
Looks like this show is going the be the most popular one in Sahara! 👏
OodlesDoodles thumbnail
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Posted: 18 years ago
#3
Thats good news..i think the cast has something to do with it
~Ange.Noir~ thumbnail
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Posted: 18 years ago
#4

Originally posted by: priya.nair

Thats good news..i think the cast has something to do with it

Yup Priya Di!
You're right. The cast is the one that is helping the show gain so much popularity!

sangitadas thumbnail
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Posted: 18 years ago
#5
I also think so priya. But to maintain their psoition, they will have to serve somethign better. And maintain it. 😊
umi82990 thumbnail
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Posted: 18 years ago
#6
wow..this is great news..i just hope that the show maintains its standards..i just hope it never degrades its qualities!

great article though! 😉

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