Deepika Padukone joins the crore club

Deepika Padukone joins the crore club

Veteran market analyst Harish Bijoor says it comes as "no surprise" that Deepika's equity has doubled. "If you look at the endorsements she has signed, she has been a front runner in landing many leading mass brands. With a few premium brands also signing her up, she's closely competing with the top league of Kareena Kapoor and Katrina Kaif. However, none of them is even close to Aishwarya Rai Bachchan in the premium and high-end category."

When contacted, Deepika said that endorsements are basically about versatility of image. "I think what made people accept me is that I can be glamourous and also the girl-next-door. I have heard this from people who have approached me with campaigns and endorsement offers. I have worked really hard to get what I'm getting. I'm very passionate about movies and my constant effort is to outdo myself and challenge my acting skills. I'm happy with what I have got -- but this isn't enough," she says.

So what does she think about the other big three -- Kareena Kapoor, Katrina Kaif and Priyanka Chopra? "I just love how Kareena carries herself. She is extremely graceful. I think Katrina is very hard working and that is a big reason behind her success. Priyanka has shown how versatile she can be and done some very good work recently," said Deepika, who has five back-to-back films releasing in 2010.

Link http://www.dnaindia.com/entertainment/report_deepika-padukone-joins-the-crore-club_1323690

Well deserved, I think.

Heroines deserve to be paid the same as actors, but alas...

Originally posted by: you2

What is most incredible about Deepika is that she has achieved all this after just 4 films and 2 years in the industry👍🏼.

A feet non of the above mentioned top stars have achieved.

The coming year will see her working with Ashutosh Gowarikar,Farhan Akhtar,Pradeep Sarkar and Perhaps Murugadoss,and all films are different...just as her previous 4 were.

To tell you the truth I was like "Aww why Deepika earns less than Katrina, Priyanka or Kareena." But hen you explained it all for me. Deepika is new just two years. She has done 4 films till now and to get to this stage is a great achievement. I know it sounds bad but Katrina has an Ash-factor with her. Ash being Salman's ex and Kat being Salman's present. So ad world is all about getting publicity and Nakshtra did the same as well as Barbie.

Originally posted by: you2

What is most incredible about Deepika is that she has achieved all this after just 4 films and 2 years in the industry👍🏼.

A feet (feat, you mean right) non of the above mentioned top stars have achieved.

The coming year will see her working with Ashutosh Gowarikar,Farhan Akhtar,Pradeep Sarkar and Perhaps Murugadoss,and all films are different...just as her previous 4 were.