Prachi Desai To Endorse Neutrogena

Yet another Bollywood actress has made it big.

After Aishwarya Rai Bachchan and Sonam Kapoor, 'Rock On' actress Prachi Desai has become the face of a prominent international cosmetic brand.

Prachi has been appointed as the brand ambassador of US-based pharmaceuticals company Johnson & Johnson.

Prachi will endorse cosmetics brand Neutrogena in the Indian market.

Interacting with the media persons, Prachi said: "The arrival of Neutrogena in the Indian market is going to be a gift for thousands of consumers who have waited long for products that really work."

The cosmetics brand offers over 25 beauty items ranging from fairness creams, face cleansing lotions to sun protection and hand and body care products. The product range starts at Rs 85 and goes up to Rs 500.

Speaking on this event, Swami Raote (MD, Johnson & Johnson) said, "We are bringing science to the art of beauty. For the past two years, we were understanding the needs of Indian customers because we wanted to give our consumers only the best".

Notably, Johnson and Johnson is the fifth biggest competitor in the global skincare market.

Experts do believe that the global skincare market worth 67 billion dollars is growing over 6 per cent annually.