Zinda hoon main, diamonds ke liye

Don't be surprised if you get to see the leading ladies — Celina Jaitley and Lara Dutta in Sanjay Gupta's Zinda sporting sparkling diamonds throughout Zinda.

In another tie-up between a Bollywood and a leading jewellery brand, the women not only flaunted the latest collection but also shoved a few in their bags.

As an extension of this co-branding exercise, the cast and crew including Sanjay Dutt, John Abraham, Lara Dutta and director Gupta turned up at a fashion show that unveiled the collection.

The monotonous ramp-affair culminated in a live-performance by popular Pakistan band Strings, who were joined by none other than Sanju baba and Johnny baby for the rendition of the track Yeh hai meri kahani.

While the usual male-bonding session continued, poor Lara looked bored without beau Kelly Dorjee and pal Celina in tow. At the do Sanjay Dutt had quite a few strings attached as a decked-up Bunty Walia made for the front row with ladylove Payal Rohatgi at an arm's distance.

Also spotted: Anupama Verma and Tania Zaetta obliging the shutterbugs with a peek into their toned bare backs.