Yash Raj Finally Picks Up On The Promotio

Nelly

@MuslimGurl18

Voyager

Posted: 17 years ago

Yash Raj Finally Picks Up On The Promotion Act

Yash Raj films, who have for quite a while, not stressed much on the promotion of their films, have now decided to give the promotion a better priority. The movie Bachna Ae Haseeno holds quite a lot of expectations from the production house, and so, the promotion stratergies are to be changed this time. We would now be seeing more of Ranbir Kappor, Bips, Manishha Lamba and Deepika Padukone out in reality shows, malls and other public places promoting their new flick which is to be released in August.
So, get ready to spot these stars at ur nearest stores now….

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Frequent Posters

Trisha

@pg17

Navigator

+ 3

Posted: 17 years ago

Another flop from Yash Raj in the making!!! 😆 😆 😆 Ranbir is soooo overrated and well the gals wont have much to do Im sure - just look sexy! 😛 So true!

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Iris

@Irisduplex

Voyager

Posted: 17 years ago

deepika and ranbir are lookin fab...hope it does well!

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ridhima (OMG,it really is, haha i wouldnt lie)

@babii.girl

Sparkler

+ 4

Posted: 17 years ago

the movie looks interestingg..
soo deff. waiting for more promos..

and thank god YR is doing some promotion...jeezzz 😳

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ajooni

@ajooni

Rocker

Posted: 17 years ago

I am not sure whether YRF had anything to do with the 'initial' buzz.

Like they always do ..a song promo was released.This one caught peoples attention..like Dhoom-2 crazy kiya re..or Salaam namaste..because they were fresh!

One look at the song clips of Tashan,TPTM,aaja nachle,JBJ..most knew they would flop..Promotions would have not mattered much.They would have only recovered the extra cash they would spend

Yashraj films are shrewd and very careful with their money .This looks like a winner..so they have gone all out.Siddharth Anand was scared to ask YRF for a special video to be made.Now he is going to get it.

P.S.Bah promotion is being co-ordinted very well.On youtube-if any one posts the entire song of 'Khuda Jaane' it is removed like lightening.

After the initial bombardment of trailers on TV..2days back..they cut all of them into 30 second segments.Yesterday I didn't see a single promo on Sony .Nothing on the radio either.They want the audience to buy their music.The website is attractive too.