I guess it's a hit cuz they've added in a whole range of elements/personalities....everyone can pick their preference even if not necessarily their outright favs. and then watch them all fight over rationđ
The masterstroke this season seems to be lack of any proper tasks and lame fights over ration....that seems to have worked for them TRP wiseđ.
I also only watched this season for Priyankit cuz I found them real in a sea of fakersđ.....rest most BB seasons have contestants that play up more obviously for the cameras and I lose interest. Priyankit have been engaging to watch even in all their shades - even the messy onesđ.....just something very watchable about them even as they over-react or under-react about some things....it genuinely feels like watching a natural equation unfold without some kind of forcing of what is the "correct reaction" at any given timeđ.