Originally posted by: TheDarkRock
Looks like this will bomb. Under 5crr opening day?
Possible. Except few exceptions, hardly any movie has opened well. Shabash Mithu just collected 40 Lakhs on Day 1.
Originally posted by: TheDarkRock
Looks like this will bomb. Under 5crr opening day?
Tickets are surprisingly cheap. I think YRF is trying something here, but looks like it will just backfire.
Box office India
Shamshera Advance Off To A Decent Start
Monday 18 July 2022 12.30 IST
Box Office India Trade Network
Shamshera has seen a decent early response to its advance and should take the best opening of 2022 for original Hindi content. The advance could also be the best in terms of collections although ticket sales may fall a little behind Bhool Bhulaiyaa 2 as far as the major multiplexes are concerned but on the other side a lot of single screens dont even open advance and they will see better results than Bhool Bhulaiyaa 2 on day of release.
There is now fear and trepidation as soon as advance opens for a big release as many films have come and not seen any movement as far as ticket sales are concerned. In 2019 a few films notched up an advance of 10 crore nett which itself at that time was not huge but now that 10 crore number is tough and you take 5 crore worth of sales before release for a Hindi film. Its a different story for Hollywood who will struggle if advance is not there.
This same fear and trepidation would have been there as counters opened yesterday for Shamshera but thankfully there is some healthy movement and this will gather pace over the next few days with momentum being best on Thursday.
Shamshera is the first Ranbir Kapoor release since Sanju in 2018 and that should give the film a push especially in the North. Ranbir Kapoor is the only bonafide male star that the industry has managed to create in the last 20 years but no one can escape the changed business scenario and a film which would have been a sure shot 20 crore nett opener pre pandemic will have to settle for less but a 20 crore nett plus number will be a must on Sunday if the film is to have a chance of working at the boxoffice.
https://boxofficeindia.com/report-details.php?articleid=7068
We will see repeat of Gangu Bai.Film will be declared a hit on day 1.
What difference does it make..BOI is not going to make films for RK? They take money from Kjo..that is their aukat.
What did RK gain from Sanju? Luv Ranjan and Vanga in the last 5 years.
After Prithviraj..no one trusts BOI.
Releasing Shamshera now was a mistake. Releasing two RK movies in a month or so. Yes it could have bombed other time also but would have taken decent/better opening. But now all eyes are on Brahmastra and no body cares about Shamshera.
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