Well all of you are aware of the fact that SRK was supposed to inagurate the launch of PS3 in middle east. The oragnizers sold over 20 000 ticksts luring the arab and the middle eastern indians to the event.
On the launch day SRK cancelled his flight to ME for unknown reasons. The people who were present at launch were extremely shocked to see that SHAKIRA --a small time columbian singer was there rather than SRK.
over 50% of the potential PS3 purchasers left the scene in anger and desperation . They even refrained from buying the ps3. Shakira sang amidst 0 claps from the audience . Her dances were also booed and she left the stage after 1 /2 songs .
SONY JAPAN was aiming to sell 100 000 ps3s in ME riding on SRK wave on the launch week. They could only sell 30 000 and whats even more shocking is the fact that some of those disappointed fans might even refrain from buying PS3 altogether.
Although PS3 is the top selling gaming console in most parts of the world SONY JAPAN feels that SRK's presence would have boosted the ps3 sales by 1 m ( curently 6 m ps3s have been sold worldwide ).
Rumours suggest that SONY JAPAN might request SRK to launch a promotional program for dejected fans / they could even try a court case for contract breaching
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