Release Count Hits 200 For First Time - PK 200th Release Of 2014
Tuesday 16 December 2014 13.00 IST
Box Office India Trade Network
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PK will be the 200th release of 2014 and it is the first time ever that 200 Hindi films will be released in one year. This averages almost 4 releases this week but only 50 films at the most get noticed let alone succeed meaning that around 150 films have practically no chance of success.
The number of releases was around 100 until 2000 when the release count went higher. The success of a film called Munnibai in 1999 started a parallel industry of B Grade dacait films with an element of sex and there was practically one of these every week. Its another thing that hardly any of them even covered their low costs after the fluke of Munnibai.
The trend of these films died in the mid 2000's but then came the multiplex film aimed at the urban audience which kept the release flow going and this trend has continued till date though the successes can probably be counted on one hand. The investment in these 200 films will be over 3000 crore with films costing as low as 10-15 lakhs to a 165 crore of Bang Bang. A kick opens on a near 4000 screens while some films just managed to get showcased in just 1 or 2 screens.
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