Posted:
Dear all,
On the request of @Kayal_Shamya, I have prepared a short draft of the email that we can send different sponsors. Each email should be individualised by writing the name of the company and the product that it advertises.
I think, with the sponsors, it would be most effective if we send LOTs of email which we can do over the weekend, so that on Monday they notice the flood of email on this issue. We can start calling on Monday tho calls, in my opinion, may not be that effective.
I think we should email the sponsors and keep calling SP.
Let me take this opportunity to share with you how much I admire your product... It is an important part of my life and I would like to thank you for introducing it and thereby improving the quality of my life!!
Adding to my joy is the fact that your product is advertised during one of my favourite shows 'Navya' which is shown at 6pm on Star Plus. 'Navya' is an extremely special show that showcases young India's idealism, energy, originality and unique ability to progress towards social change while remaining rooted in the family. The protagonists of this show enable their traditional family to adopt the modern values of democracy and equality and support each family member to become the person they wish to be. This show is enjoyed by millions of young Indians who are on a similar journey towards change.
As you can appreciate 'Navya' reflects the values represented by your product, perfectly. Unfortunately, the show is being discontinued from June 29th, rather abruptly. Many, many young Indians settled in different parts of the globe have been deeply distressed by this decision and have launched a social media campaign called #savenavya to persuade the channel to reverse its decision. For the past 11 days, #savenavya has been one of the top 5 trending hashtags in India!
As a company that advertises its products during the airing of 'Navya', I would like you to know that it is our sincere desire that the show 'Navya' continue and be allowed to share its message of 'being together yet valuing every individual'.
regards
Anupamaa
Naagin 7
