Probable reason for sudden track change

Enlightened21 thumbnail
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Posted: 5 years ago
#1

1. TVRising: #Week37 (Sep 9-15)

#StarPlus 188, #SonyTV 187, #SabTV 166, #ZeeTV 147, #ColorsTV 137, #StarBharat 71, #AndTV 42

2. TVRising: #Week38 (Sep 16-22)

#SonyTV 202, #StarPlus 183, #SabTV 167, #ZeeTV 148, #ColorsTV 138, #StarBharat 75, #AndTV 41

3. TVRising: #Week39 (Sep 23-29)

#SonyTV 189, #StarPlus 181, #SabTV 161, #ColorsTV 142, #ZeeTV 140, #StarBharat 73, #AndTV 45

4. TVRising: #Week40 (Sep 30-Oct 6)

#SonyTV 176, #ColorsTV 169, #StarPlus 167, #SabTV 158, #ZeeTV 134, #StarBharat 82, #AndTV 38

Given above are the channelwise audience engagement ratings as posted by Salil Sand in twitter. According to these numbers, it looks like from 2nd week of September SP who has been enjoying the first position in the chart for a long long time started having tough competition from Sony for the same and as per detail No. 4, SP's position has gone down to the third place with a significant loss in its viewers compared to its previous weeks. We all know channel gets these details daily and such a loss happening when 2 of their shows are in Top 10 of which 1 is always in Top 5, is not a good sign. And after these 2 shows, next show which in the past had made it to top 1 position and still has the capability to bring them good ratings is KZK2. Which makes me justify why channel might have interfered to change the track on an urgent basis. Otw, with the way the CVs had started developing PreRish relationship and then all of a sudden taking a U-turn in Bajaj's character & rushing with Komo's entry without even waiting for Hina who was having free dates in October, all of these pointing to one thing - that channel has now involved in the story telling.

Just wanted to share my thoughts on the reason for the sudden track change. So, requesting all to not use this to blame any actor, character or pair. If at all anyone is to be blamed, it is EK & her CVs, who couldn't sketch out a neat story that could utilise the caliber of all our favorites. More than the characters, jail, accidents, hospital & celebrations have got more importance in the story. That is how pathetic our CVs' creativity is. 😡

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bashful_moon thumbnail
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Posted: 5 years ago
#2

SP's dwindling rating, as you have pointed out, could have been one of the probable reasons for the U-Turn in KZK 2's track.

I don't know what are the parameters that are taken into account to obtain an absolute number of audience engagement. But isn't audience engagement to a particular channel a composite rating of all the Shows that it runs? Could only one Show, i.e. KZK 2 , the only reason/major reason for dwindling rank?

Doesn't it also mean that apart from KZK 2, other Shows are not running well or there are some other factors apart from KZK 2 not doing as expected?

Edited by bashful_moon - 5 years ago
opsora2090 thumbnail
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Posted: 5 years ago
#3

thodi der ke liye TRP claiming for sudden track change i understand , but track change ke sath SP ka position ka keya connection hai ?

kasauti ek lauti show nei hai SP ki , aur bhi hai ...

channel position kisi ek show ke liye nei , har ek show ka contribution hote hai idhar ...

anupre123 thumbnail
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Posted: 5 years ago
#4

One show's TRP can make a huge difference..

Like KBC Or naagin does....

Kzk along with kulfi has been one show that stayed long enough to be above 2...

So, kzk slot change is tricky cause 7,7:30 slots are bad already... And show before kzk used to get 0.5/0.6 rating... Also kzk has been used to launch sanjeevani, khkt, nb, dthhj... So it definitely has a higher value.. So channel would want to fix kzk rating to use for different reasons plus the trps obviously...

cassiop thumbnail
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Posted: 5 years ago
#5

There is another way to look at and I am not claiming to be right here. Also I don't only one show can increase or decrease overall viewership to an extend that it would lose it's too position to eventually land at no.3.

Till the time Prerish was developing channel still held postion no. 1 (week 37). Post this they changed the track and since then they kept losing their top position. This decline is clearly visible in the data above week 38 onward. According to this even if Channel interferred to change the track and make RB a dark character, it only harmed them.

-RD- thumbnail
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Posted: 5 years ago
#6

closing this as trp based discussions have been put on a hold on this forum and only allowed on trp day. I can reopen this coming thursday if it suits you then.

KZK 2 DT

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