it's raining shows on Sony this yr end!

Primetime on Sony Entertainment Television will not look the same come November-December. With an impressive lineup of shows and soaps, the channel looks ready to take up any challenges that the Star siblings have to offer!

Indian Idol2 will obviously be the channel driver as far as Sony is concerned. Reality shows have always scored in TRPs on the channel -- be it Indian Idol or Fame Gurukul, they have left stalwarts like Jassi... and Ye Meri Life Hai behind. Soapy tear jearkers have never been Sony's USP; hard hitting shows, innovative formats, and young stylised serials have worked well on the channel. Besides this, the shows from BP Singh's stable (CID and CID, Special Bureau) have done well in the primetime. Will BP Singh come up with another winner on the channel? Only time will tell.
But the trump card for the channel has no doubt been its reality shows. Indian Idol saw unprecedented audience participation and the sequel seems to be promising much more. Unfortunately, the channel currently does seem to be lacking a TRP generating show.

Sony has as many as eight shows lined up for launch, each different from the other

Sony has two more shows in the pipeline -- Durgesh Nandini (Sony to bring Bankimchandra's novel, 'Durgesh Nandini' to screen) and another chat show, Kehna Hai, to be produced by BAG.

But perhaps the most interesting aspect of this primetime shift are the shows that are going to be replaced. Batliwalla House No 43 is currently off-air, but the buzz is that it might come back in a new avatar. Our sources tell us that both Ye Meri Life Hai and Jassi...are on their last legs, so we have at least three shows that might be replaced.

Then again with other channels strenthening their weekend programming, (Star Plus has KBC and Ba Bahoo aur Baby and Shanno Ki Shaadi), Sony too might look at some shows that can make weekends interesting for their viewers. Juana could fit into that mould easily!

Afternoon shows have done well on other channels -- Piya Ka Ghar (Zee), Saarthi (Star Plus), Hare Kaanch Ki Choodiyan and Woh Rehne Wali Mehlon Ki (SaharaOne), Kabhi To Nazar Milao, could well be Sony's afternoon primetime bet.

lub u all

swati urf chatri😉