Good Opening for IJSMB?

(22 July 2009 2:30 pm)

MUMBAI: It's surely some 'reality' time for the Hindi general entertainment channels this season.

After Rakhi Sawant's TV hunt for a partner did some GRP check for NDTV Imagine in its debut week, The Moment Of Truth's replica Sach Ka Saamna seems to be doing the right tricks for Star Plus. The show has managed to fare well for Star Plus with a debut rating of 4.59. The 10.30 pm half-hour show has also averaged the week ended 18 July with a TVR of 4.3, reveals the latest Tam data (HSM, C&S 4+).

Interestingly, Sony Entertainment Television's new reality show Iss Jungle Se Mujhe Bachao has also managed to open well, giving an upward push to the channel grades this week.

For Sony, whose GRPs climbed 22 points up from 120 in the previous week, the show opened with a 3.13 TVR. The week's average for the show stood at a TVR of 2.

Meanwhile, Colors has once again ousted Star Plus from the top with 308 GRPs, up from 284 in its previous week.