83 Has Insanely Low Footfalls

magginoodles thumbnail
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Posted: 3 years ago
#1

83 Has Insanely Low Footfalls - Footfalls Of 200 Cr Cost Films


83 (Hindi) has had insanely low footfalls with hardly 38 lakh tickets sold in the first week and the way it is going it will be a struggle to reach the footfalls of a Zero. The film had the highest ticket rates ever for a Hindi film at the bigger multiplexes and there are many in the industry thinking that this is a reason for the failure of this film but if it did not have these rates the business would have been even lower.

These type of films like 83 have a limited audience and the way to get numbers is to get the most value of each footfall so high ticket pricing is the correct way to go. If the film has a reach of the wider audience in the circuits also then you have to carefull as to how far to go with ticket rates. The problem is you also have to restrict the release and keep the film away in some of the lesser ticket rate multiplexes in the same area, so people who want to watch have to watch the film in the bigger plex but in order for this strategy to work the content has to work with the targetted audience.

At the end of they day every strategy falls flat when the content is not there and its the opposite when the content works. The big films need footfalls and even 1 crore footfalls for 83 would have seen it through at these rates and there was a chance for the film to get them though it would have been more or less the best case scenario but the content did not allow this. The footfalls of films cost 200 crore or more on landing are as follows and 83 is likely to end up the lowest of them all. There are 8 Hindi films landing at over 200 crore cost. The films are listed in release order.

Tiger Zinda Hai - 3.09 crore

Padmaavat - 2.34 crore

Thugs Of Hindostan - 1.12 crore

Zero - 69 lakh

Bharat - 1.61 crore

War - 2.16 crore

Sooryavanshi - 1.25 crore apprx

83 - 38 lakh apprx (1 week)

Note - The 38 lakh of 83 is the best case scenario and the final footfalls will be actually a little lower.


https://boxofficeindia.com/report-details.php?articleid=6598

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1134270 thumbnail
Posted: 3 years ago
#2

Here comes Covid excuse... 3... 2.... 1....

magginoodles thumbnail
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Posted: 3 years ago
#3

Originally posted by: crispsy

Here comes Covid excuse... 3... 2.... 1....


Yeah they will conveniently ignore:


Sooryavanshi - 1.25 crore apprx


😆

1134270 thumbnail
Posted: 3 years ago
#4

Originally posted by: magginoodles


Yeah they will conveniently ignore:


Sooryavanshi - 1.25 crore apprx


😆


Yikes! I would intentionally delete that part to witness some delusions 😆

pathaka thumbnail
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Posted: 3 years ago
#5

Footfalls in lakhs For India’s population is abysmal

Clearly shows how little of market bolly is able to tap into

Edited by pathaka - 3 years ago
Posted: 3 years ago
#6

I want to know the footfalls for Spidey and Pushpa??😆

Maroonporsche thumbnail
Posted: 3 years ago
#7

They said the movie was too much cricket.


I thought people liked Cricket

1159628 thumbnail
Posted: 3 years ago
#8

Sooryavanshi being successful but not 83 shows that the circlejerk about "content" mattering is complete BS

magginoodles thumbnail
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Posted: 3 years ago
#9

Originally posted by: Maroonporsche

They said the movie was too much cricket.


I thought people liked Cricket


People do like cricket, but perhaps not on the big screen, particularly when it is more of a docu-drama.

cts22 thumbnail
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Posted: 3 years ago
#10

83 was a very good film but it was more like an entertaining documentary.

What it lacked was the drama of a chak de and a lagaan and it is sad as Kapil's knock and the finale was dramatic on its own and Kabir Khan could not capitalise on it

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