The SLB-Akshay Kumar Pact Inside Details

JackSparrowcraz thumbnail
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Posted: 7 years ago
#1
By SKJ News Bureau | Posted on 22nd January 2018


Akshay Kumar's magnanimous gesture of postponing his PadMan to accommodatePadmaavat has not gone unnoticed by the film industry. The entire industry is talking about his extreme largesse.

But not much is known on how the largesse was pulled off.No doubt the gesture was generous, but not entirely without selfinterest

A source in the know informs, "It was a marvellous marketing manoeuvre. In one stroke Akshay made himself out to be the hero rescuing Padmaavat from its crisis. But look closer. He actually did his own film a favour.His entire marketing team advised him to pull out of the January25 release slot after Padmaavat came into the picture.With Padmaavat around ,PadMan would have lost at least 45 percent of its intended viewership. Also , with all the threats of violence hovering over Padmaavat the multiplex theatres screeing bothPadmaavat and PadMan would have witnessed a reduction in visitors. Families wary of unrest would have stayed away from both films.

Sources say Akshay would have pulled out anyway before Sanjay Bhansali showed up with his request to postpone PadMan.

And therein lies another story.

Apparently Bhansali was reluctant to personally meet up with Akshay with the request.

"He wanted to leave it to his producers Viacom 18. But it was felt by the entire team thatBhansali should personally request Akshay. Varna achcha nahin lagega(or else it won't be proper), says the source.

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PhunsukWangdu thumbnail
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Posted: 7 years ago
#2
We knew this already even before SKJ wrote about it.
Pr1yanka thumbnail
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Posted: 7 years ago
#3
It was pretty clear from the start...
Maraka_Musso89 thumbnail
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Posted: 7 years ago
#4
Even though it served Akshay's own interest, Pad Man being moved to February still benefitted Padmaavat team more.
JackSparrowcraz thumbnail
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Posted: 7 years ago
#5

Originally posted by: Maraka_Musso89

Even though it served Akshay's own interest, Pad Man being moved to February still benefitted Padmaavat team more.

It benefited both the films equally.
GumGum thumbnail
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Posted: 7 years ago
#6
SLB to Media: I'll be grateful to him (Akshay) for a lifetime for what he has done.

SLB's best friend SKJ: He actually did his own film a favour.His entire marketing team advised him to pull out of the January25 release slot after Padmaavat came into the picture.With Padmaavat around ,PadMan would have lost at least 45 percent of its intended viewership. (Meaning: Dauda dauda dauda ghoda dum daba ke dauda.)
Edited by hantel - 7 years ago
-RD- thumbnail
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Posted: 7 years ago
#7
As if we didnt know the script of the great sp soap opera 🤣
Edited by -RD- - 7 years ago
707793 thumbnail
Posted: 7 years ago
#8

Originally posted by: -RD-

As if we didnt know thw script of the great sp soap opera 🤣


😆
TheRager thumbnail
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Posted: 7 years ago
#9
I also read somewhere the producers have promised they wont be moving their film to 9th February in case they face issues on January 25th. So Akki atleast ensures he doesnt have to worry about Padmavati again.
JackSparrowcraz thumbnail
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Posted: 7 years ago
#10

Originally posted by: TheRager

I also read somewhere the producers have promised they wont be moving their film to 9th February in case they face issues on January 25th. So Akki atleast ensures he doesnt have to worry about Padmavati again.

It would be funny if it becomes a repeat of CE-OUATMD. 😆

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