Posted:
Q. You recently launched a new fiction show and promos of a second are on air. How many new shows are in the pipeline?
We have recently launched Meri Aashiqui Tumse Hi'. It's produced by Ekta Kapoor's Balaji Telefilms. The initial feedback is very positive and I am sure it will grow over the next few weeks. In July, we are launching another fiction show titled Shasti Sisters'. After that, there are two more in the pipeline, for which we are yet to fix the time slot.
Q. So which are the problem shows that you have decided to knock off?
Good question. That's the biggest challenge of a GEC. Sometimes we end up sacrificing a good show based on ratings only. But in the current competitive environment, there is no other yardstick we can apply. So shows that are not rated well go off air.
Q. So you have three fiction shows coming up. What about non-fiction? Is Bigg Boss' coming back? And will Salman be the host? What about Fear Factor'?
Bigg Boss' will come in October. But I won't talk more about it. Otherwise, how will I have a press conference for that [Laughs]. Fear Factor' will be scheduled only in 2015; dates are yet to be finalised.
Read more at: http://www.televisionpost.com/television/this-is-a-dynamic-business-where-you-are-on-the-treadmill-24-hours/ | TelevisionPost.com :)
We have recently launched Meri Aashiqui Tumse Hi'. It's produced by Ekta Kapoor's Balaji Telefilms. The initial feedback is very positive and I am sure it will grow over the next few weeks. In July, we are launching another fiction show titled Shasti Sisters'. After that, there are two more in the pipeline, for which we are yet to fix the time slot.
Q. So which are the problem shows that you have decided to knock off?
Good question. That's the biggest challenge of a GEC. Sometimes we end up sacrificing a good show based on ratings only. But in the current competitive environment, there is no other yardstick we can apply. So shows that are not rated well go off air.
Q. So you have three fiction shows coming up. What about non-fiction? Is Bigg Boss' coming back? And will Salman be the host? What about Fear Factor'?
Bigg Boss' will come in October. But I won't talk more about it. Otherwise, how will I have a press conference for that [Laughs]. Fear Factor' will be scheduled only in 2015; dates are yet to be finalised.
Read more at: http://www.televisionpost.com/television/this-is-a-dynamic-business-where-you-are-on-the-treadmill-24-hours/ | TelevisionPost.com :)
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