TAM from 09/01/2011 to 15/01/2011

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poo_s

@poo_s

Dazzler

Posted: 14 years ago

#11

thanks di for this article

SP & their's calculative risk

they deserve this for making my life boring without apu/anmol-angini

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poo_s

@poo_s

Dazzler

Posted: 14 years ago

#12

stupid SP they r giving bahene extension😡 .....why????

they feel bahene still a consistent performer in the TRP chart so its been sifted to pre_prime time slot (6.00 pm)...if they really feel bahene performing well then why not end it on a high just like bidaai..or may be they r waiting when bahene will reach the no. 1 slot then they will remove it🤬

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shanaya28

@shanaya28

Sparkler

Posted: 14 years ago

#13

@poo..tell me about it read this article how egoistic are these people..

they decided to end this show but now giving extension of wat about 6 months..

for bidaai they were eager to end it on a high..gets me alll...😡😡😡...

lets see how their strategy works now with new show at 8.30pm..

seems gulal not bringing that trps needed..doing remanagement of their time slot...

good the new show "phulwa" on colors at 9pm is doing very well...

hope the trp gets down more for the the replacement show....and SP gets a big lesson for ending our fav show bidaai..

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poo_s

@poo_s

Dazzler

Posted: 14 years ago

#14

@savee: they r mad

first they ended bidaai with gullal..now they r apprehensive of taking any new "calculative risk".thats why they r not ending bahene.......if the new show dosnt do well then they will have back up plane(bahene)..which is giving them around 2.8TAM( as per SP its very good but bidaai's 3.5 wasnt that impressive to give an extension👎🏼) even they extended bebo

ufffffffffffff 😔

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shanaya28

@shanaya28

Sparkler

Posted: 14 years ago

#15

@poo..bilkul pagal these SP People.....👎🏼

yes you said it "bebo" too is getting extension but not bidaai..gosh this show is on air for how many yrs now..😕

see their calculation..6pm..bahenein..7pm.saathiya..7.30..SGP..8pm CCBM..9pm haha their fav gulal which will create same magic as bidaai. as per their great calculation..lets see how this bring them more GRPS..

9pm show is still catastrophe for a peak time slot....so a good advice to them bring season 2 of bidaai..

saw the promo of season 2 CHOTI BAHU during DID DOUBLES..

when will this happen for bidaai...i get very angry thinking of their risk calculation...😡

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sukanya.

@Lovenarbhi

Sparkler

Posted: 14 years ago

#16

Thanks rekha dii, for such a good news.🤗

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krithika

@Wonderfullife

Sparkler

+ 2

Posted: 14 years ago

#17

Great news👏 ,Happy to hear star plus losing grounds😃.Let SP people feel what injustice they have done by pulling best and hit show Bidaai.😡

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Rekha

@rekha02

Rocker

+ 5

Posted: 14 years ago

#18

As per this article both new shows of Colors have opened well.So tough competition at 9:00 pm slot henceforth.😊

http://www.exchange4media.com/e4m/news/fullstory.asp?section_id=6&news_id=40745&tag=33239&pict=

According to data from TAM Media Research for the target C&S4+ in the Hindi speaking markets, the fiction shows have opened well for the channel. 'Phulwa' opened with a rating of 4.02 TVR and retained a steady interest of 3-plus ratings through the week. 'Mukti Bandhan' opened with a 3.86 TVR, which settled at about 3 TVR by the end of the week.

Meanwhile, the fiction two shows have played a role in Colors bridging the gap with leader Star Plus to an extent. As per data from TAM Media Research for Week 3, 2011 (January 8 to January 15), Colors moved up by 20 points to 296 GRPs, while Star Plus has grossed to 326 GRPs from 379 GRPs last week.

Edited by rekha03 - 14 years ago

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Rekha

@rekha02

Rocker

+ 5

Posted: 14 years ago

#19

ndiantelevision.com's Media, Advertising, Marketing Watch

Colors gets replacement shows of Bigg Boss scoring on debut week

Indiantelevision.com Team

(19 January 2011 10:50 pm)

MUMBAI: The exit of the popular reality show Bigg Boss doesn't seem to worry Rajesh Kamat. His two replacement shows, Phulwa and Mukti Bandhan, have managed to hold audiences at the crucial 9-10 pm band.

Phulwa, loosely based on the life of 'Bandit Queen' Phoolan Devi, opened with a TVR of 4.2, followed by Mukti Bandhan with a 3.86 TVR. Both the shows got an average of 3.4 TVR during the week, a decent opening that needs to be sustained.

Meanwhile, Chak Dhoom Dhoom, the dance reality show which was launched in the Friday-Saturday 9 pm band during the week did not see similar success. The show opened with a modest 2.24 TVR and the average for first week stood at 2.2 TVR, according to Tam data for the week ended 15 January.

Chak Dhoom Dhoom has a bigger role to play as it has direct competition with Zee TV's iconic property ' Dance India Dance.

During the week under review, Sony Entertainment Television also launched a new show, Maa Exchange, on the Wednesday-Thursday 9 pm band. The Indian version of Wife Swap, however, managed a opening TVR of 1.6 and average of 1.5 TVR. In the same time slot, Jhalak Dikhla Jaa on Monday-Tuesday clocked a TVR of 3.6.

However, the week was not good for the Hindi GEC genre. Collectively all GECs put together shed 90 GRPs, of which genre leader Star Plus was the worst hit.

Though it remained at the top, Star Plus lost 53 GRPs in the week. It clocked 326 GRPs in the week, down from 379 GRPs a week ago. This helped Colors narrow the gap with Star Plus as it garnered 276 GRPs (last week 296 GRPs).

Zee TV and Sony Entertainment both lost 10 GRPs each and stood at third and fourth place with 222 GRPs and 158 GRPs (last week 168). Sab was at 136 GRPs (from 138) while Imagine TV was the only channel which gained (6 GRPs) to clock 83 GRPs during the week.

Star One and Sahara One followed with 36 and 26 GRPs respectively.

Edited by rekha03 - 14 years ago

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Shanti

@shanti05

Stunner

+ 3

Posted: 14 years ago

#20

Rekha I am super annoyed with Starplus and to some extent with Dkut

See behenin is moving to complete with Bhagiovali of Zee tV

There are giving that slot to DOR

What did'nt they do teh same with Gulaal
I mean why did Bidaaii have to be axed to allow a new show at prime time which is just not fit for that timke

Now i am sure that water findimng story will become love romance story

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TAM from 09/01/2011 to 15/01/2011 - Page 2

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