RR marketing strategy

habiba2073 thumbnail
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Posted: 11 years ago
#1
I think Colors creatives are getting the fact now that RR needs more ad to show on screen and that's why the ad for RR has become more frequent than any time before. But I think it will work more if they show the RR ad on other channels too like they are doing for Beintehaa. I saw it's ad on Z ETC channel and is showing there frequently. Both shows were started at the same time but Beintehaa is getting more coverage and their TRP is rising because of this which is good for the show but is unfair for RR in terms of coverage. People who watch other channels or serials need to know about this awesome show through ad to get interest to watch it! I hope appropriate people who can contact with the CVs of RR or Colors should request them to consider this angle of marketing for RR soon so that they can reach as many audiences as possible which will help in increasing the TRP of the show.

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habiba2073 thumbnail
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Posted: 11 years ago
#2
They should also consider showing the repeats over the weekends like their other shows and make short story taking the highlights from all the episodes those were shown already and air it frequently so that new audiences have an idea about the show and get interest to watch it. The Colors creatives are doing all these for their other show and should do the same for RR too. Marketing is a big factor for TRP, people can't blame only the story line or the casts for low TRP cause a really good story can face failure only because of bad or insufficient marketing.
bebo2050 thumbnail
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Posted: 11 years ago
#3
beinthaan gets way more promotions . they evn have all episodes repeat on saturday n their ads come on other channels which is unfair . 😡
HaRul-lover thumbnail
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Posted: 11 years ago
#4
Not to be rude or mean. M glad people get something to watch but I don't understand what's intresting in BI ? I tried watching it
But I guess I badly need drama to entertain me :p RR even though there is too much drama at the moment b/w parud 😆
habiba2073 thumbnail
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Posted: 11 years ago
#5
BaRul-ParAz
I understand what you mean. For me too, BI did not work...no offence to the serial and the FL...her acting is so immature and movement, gesture, dialogue delivery have such stiffness that I don't feel comfortable or connected at all! Any ways, I hope RR gets it's due attention from the CVs and the audiences. It's story and new way of story telling is superb. Love RR.
Faerydae thumbnail
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Posted: 11 years ago
#6
I don't like to watch bi it is so predictable don't like bi leads, I always watch last scene of every episode while waiting for rr. ...don't know why this partiality by colour channel.
kirti98 thumbnail
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Posted: 11 years ago
#7
even i do't like BI. sorry to any BI guys here. the Male lead looks like a baby and the Female lead is so stiff, expressions very hard to come by. Our PARUD are so full of life and actions 😉 But they have got good marketing strategy. The leads appeared in Comedy nights with Kapil also. but why our RR leads did not come in Comedity nights. it is a good platform for the show to get recognised. and there is no repeat telecast on sat/sun. how the new viewer will get to know about our show. PH do take care of this lapses😡
spring22 thumbnail
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Posted: 11 years ago
#8
I don't always get to watch RR so record it but have noticed that BI last episode has recorded. RR does not start promptly at 9.30 am! So RR is not either starting at 9.30 pm and obviously we are not getting full 30 mins with ads included!! I can't work this out.
dolly_11 thumbnail
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Posted: 11 years ago
#9
Yeah they should do something to promote RR more and they are being unfair by promoting BI more

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