Colors' recent launch BeIntehaa' has managed to take the lead on the channel, just days after it was launched, according to exclusive data obtained by BizAsia.
The show, which airs at 21:00 pulled in 49,000 viewers - peaking at 67,400 viewers, followed by Rangrasiya' with 37,700 viewers and Balika Vadhu' in third with 34,900 viewers.
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