This is a an undeniable fact Kiara...
Love should be tied to the heart not to the outer look...
But tell me actually how many TV shows or films or books are ready to show love between two average looking people...
Or even an average looking heroine and a handsome man / vice versa...
We ourselves will say comments like "Nah they don't look good together" or "What the heck? didn't he/ she get anyone better"...
The conventional idea of herione is hour glass figured picture perfect and stunningly gorgeous...
Anything other than this will be not acceptable...
Coming to fairness of skin...
Fairness = Beauty is the general equation still even though there are thousand actresses and beauty queens who prove other wise...
You can only increase the tone of your natural skin...you cant change it to white colour...
Trying to do that with beauty creams is foolishness...
Even though we say that we should look into the heart it is the beauty most tend to fall for...
But there are some exceptional people like this guy here watch this video
https://www.youtube.com/watch?v=Qbbek8aXBtc&feature=player_embedded