The channel has secured sponsorships from brands such as Airtel, Exide, ITC, Bharti AXA, Pernod Ricard, Racold and Perfetti as sponsors, in addition to multiple spot-buyers, said a spokesperson for Star India. The website starsports.com will also live stream the match, offering it for a price.

New Delhi: India will lose its greatest cricketer when Sachin Tendulkar retires but the 'Little Master' leaves behind records that will not only be tough to beat, but may never be broken.
Tendulkar, 40, has played more matches, and scored more runs and centuries, than anyone else in either Test or one-day cricket, and is the only batsman to compile 100 international hundreds.
What stands out in an extraordinary 24-year career, which will end with his 200th Test starting on Thursday, is how far ahead he is both in terms of statistics and longevity.
"Records don't last forever, but some of Tendulkar's achievements like 200 Tests and 100 international centuries will be hard to beat," former India captain Kapil Dev told AFP.
Tendulkar's 15,847 Test runs dwarf the 13,378 scored by second-placed and now retired former Australia captain Ricky Ponting, and are 2,707 more than Jacques Kallis, the highest placed active player.
Tendulkar has been even more dominant in one-day cricket, his tally of 18,426 runs being 4,722 more than number two Ponting. Of active batsmen, Sri Lanka's Kumar Sangakkara leads with 11,948.
Ponting's 30 one-day centuries pale against Tendulkar's 49 -- although South Africa's Kallis is only seven hundreds away from matching the Indian's Test tally of 51 tons.
By further comparison, Australia's Donald Bradman, usually acknowledged as cricket's best batsman, retired aged 39 in 1948 with 6,996 Test runs, including 29 centuries, in 52 matches.
And despite Bradman's staggering Test average of 99.94, West Indian great Brian Lara said Tendulkar was not only the best of all time, but that his records could be unmatchable.
"No argument at all - Sachin Tendulkar, for me, has had the greatest cricket career of anyone who has ever played the game," Brian Lara said in London this week.
"His stats speak for themselves," added Lara. "I don't think there is any 16-year-old who is going to embark on the sort of career that Sachin Tendulkar has had and walk away from the game at 40 or 41 with such great achievements."
Among current players, Tendulkar's Test record could possibly be matched by just two batsmen -- the indefatigable all-rounder Kallis, and England captain Alastair Cook.
Kallis, 38, has scored 13,140 runs in 164 Tests at a commendable average of 55.44. Cook, 28, already has 7,801 runs from 97 Tests, with 25 centuries and an average of 47.85.
However, Dev said the growth of one-day and Twenty20 cricket -- and the rigorous physical demands of the modern game -- could put Tendulkar's statistics out of reach.
"One would need to play for 25 years to achieve those feats, but can modern-day players last that long?" he asked. "Most don't even play enough Test matches these days."
Tendulkar featured in just one Twenty20 international, preferring to leave the shortest version to younger players, but turned out for the Mumbai Indians in domestic T20 up until last month.
The proliferation of T20, as well as the money on offer, has seen many of the game's best batsmen limiting their appearances for their country, as well as a tightening of the international schedule.
The West Indies star batsman Chris Gayle, who should be in the opposition starting line-up for Tendulkar's farewell Test in Mumbai, has missed several tours for his country to turn out for T20 franchises instead.
Former India opener Sunil Gavaskar pinpointed prolific youngster Virat Kohli as someone who may surpass Tendulkar's tally of 49 one-day centuries, but said his Test record appeared impregnable.
Kohli, 25, has scored 4,919 runs in 113 one-day innings so far, with 17 hundreds. At the same stage, Tendulkar had hit 4,001 runs with only eight centuries.
"It will be well nigh impossible to play 200 Test matches or reach 51 Test hundreds, but the manner in which Virat is batting, 49 hundreds definitely look possible," Gavaskar told NDTV news channel.
"He may still be 32 tons away, but the number of one-dayers India play these days, he could do it."
So how did Tendulkar manage to play for so long -- and so well?
Sri Lanka's world record-holding bowler Muttiah Muralitharan attributed Tendulkar's success to a "perfect technique, rock-solid temperament and astonishing mental strength".
"The thing with Sachin is that statistics don't lie," Muralitharan wrote in a recent column in the Times of India.
"He was consistent at home and overseas. He was comfortable against pace and spin. He could thrive on slow pitches and bouncy pitches."
Former South African opener Gary Kirsten, who played alongside Tendulkar and then coached him and India to World Cup glory in 2011, said his rigorous training and practice sessions before every match were the key.
"He always had a burning desire to score big in every innings," Kirsten told the Economic Times. "Whilst many might be willing to compromise a little after some success, Sachin would become more ruthless and prepare even harder for the next game.
"I really enjoyed watching his attention to detail during preparation time. The thing that means the most to me is his absolute love affair with the game of cricket.
"I have never met another person who enjoys the game more."

As the entire nation gets set to see Sachin Tendulkar play his last test at his home ground in Mumbai starting this Thursday the anticipation and eagerness is at an all time high.
Dairy product company, Amul which lauds itself for being the taste of India for its well known witty ads featuring the famous 'Amul girl' paid tribute to Tendulkar with an ad.
A cartoon character who looks like Sachin during his younger days with long curly locks is seen eating a slice of bread with butter as he bats in front of stumps with the Amul girl behind looking on with admiration.
With a vintage look to it, the ad has text that reads, "India retires hurt!" on top and "Master Butter" written below.
Sachin Tendulkar who is cricket's greatest star will play his 200th and last Test from November 14 to 18 against the West Indies in a series where India have a 1-0 lead after a win in Kolkata last week.

Sachin Tendulkar to be awarded Bharat Ratna
Nov 16, 2013
NEW DELHI:
In a fitting finale to what has been a glorious career, batting maestro Sachin Tendulkar was on Saturday chosen for the prestigious Bharat Ratna, the country's highest civilian award, making him the first sportsperson to be bestowed with the honour.
The 40-year-old icon, who called time on his glittering international career today, was chosen for the top award soon after his farewell Test against the West Indies ended in Mumbai.
A brief statement issued by Rashtrapati Bhavan spokesperson Venu Rajamony said the President has awarded the Bharat Ratna to Tendulkar, who retired from the international cricket today.
Tendulkar bows out as the most successful batsman in international cricket with 15,921 runs in 200 Tests. In his ODI career, which he ended last year, Tendulkar amassed 18,426 runs in 463 matches.
The Mumbaikar is the only batsman in international cricket to score 100 centuries. He was the first batsman to get a double hundred in one-dayers.
The award is a perfect send off gift to Tendulkar whose career spanned 24 years making him an inspiration for an entire generation of cricketers.
There have been continuous demands for him to be conferred the honour for a long time and the eligibility criteria of the award was revised last year to accommodate sportspersons as well.
Tendulkar, who became the first active sportsperson to become a Rajya Sabha member last year, is being given the honour along with Professor CNR Rao, the man behind India's maiden Mars mission.
The Bharat Ratna is being conferred after a gap of years with classical vocalist Pandit Bhimsen Joshi being the last recipient.
http://timesofindia.indiatimes.com/india/Sachin-Tendulkar-CNR-Rao-to-be-awarded-Bharat-Ratna/articleshow/25887414.cms

Sachin's Farewell Speech
[YOUTUBE]http://www.youtube.com/watch?v=CfCBWUkWzXM[/YOUTUBE]
2