Sonu to produce TV show
Niigaam has conceptualised a lavish reality show; it won't be a musical and he won't anchor it
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| creating a benchmark: Sonu Niigaam |
Sandipan Dalal
sandipan.dalal@mid-day.com
Playback singer-turned-RJ Sonu Niigaam is now exploring the possibility of making a television debut. Not as an actor but as a director and producer. He has conceptualised a reality television show and leading television channels are queuing up to buy out the broadcast rights. Niigaam, who swears by History Channel, National Geographic and Discovery Channel, believes that his "lavish project" will create a benchmark in the history of Indian television.
Nothing but the best
"Since the last one year my team and I have been working hard for developing the content of this show. It's a big project and I need a leading channel to back it up. I loathe any kind of mediocre treatment. Be it the script, title music or set design everything has to be the best," he says.
What started off as a germ of an idea has now taken the shape of a full-fledged show. "I conceived this idea about eight years ago. Since then, it has been growing in my mind," says the singer. He first shared his vision with good friend and former Sony programming head Tarun Katial. "Tarun was quite overwhelmed by the idea. He insisted that I should get my act together and concentrate on developing the show. That's how I started serious work on the project," adds Niigaam.
'Sony is hostile'
Ask him about the nature of his show and he says, "It's definitely not a musical show. We are already facing a deluge of popular singers and stand-up comedians. I can't divulge anymore details right now."
Do we see him doubling up as the host on the show? "I'm surely not hosting the show as it will demand a lot of time. But I'm supervising all the important aspects, as I don't want it to end up looking like any other show."
Niigaam is already peeved with the state of affairs at Sony television. He complains, "Even after Tarun left Sony, I wanted to approach them for my show. But the kind of treatment I have received is not desirable. They are hesitant, laidback and hostile."
However, he doesn't rule out the possibility of working with them in the future. "I might work with the channel in the future. But dealing with them on a daily basis as a producer is going to be a problem," he says.