BIPASHA DEEPIKA fist fight over DUM MARO DUM Look

It seems the title song of Rohan Sippy's Dum Maro Dum, an item number picturised on Deepika Padukone, has ruffled quite a few feathers.

First it was Dev Anand who raised an objection to how no one had contacted him about the rights of the song from his 1970s blockbuster Hare Rama Hare Krishna.

Then it was the Goan government itself that started getting tetchy about how the tropical paradise was being depicted (accurately, some could say, with Russian mafia and drugged out teens).

Now apparently Bipasha Basu, the leading lady of the film is stomping her foot; the item number, starring Deepika Padukone, is what is being perceived as the first look of the film. In fact the poster only has Deepika grooving to the number and no one else.

This is giving the impression that it is a Deepika starrer. Bips has been pipped! It needs to be reminded that Deepika and Bips also had a cold war when starring together in Bachna Ae Haseeno, starring poster boy Ranbir.

Our source from the production house said, "There were various debates about how the first look poster of the film will be made.

Finally it was decided that rather than having Abhishek Bachchan and Bipasha Basu on the posters of the film it would be nice to have Deepika who features in the item song 'Dum Maro Dum'.

When Bipasha learnt about the poster she was not very happy and called Rohan Sippy who explained his promotional strategy to her."

When contacted Rohan Sippy said, "Deepika is doing a title song of the film. On the teaser poster you can hardly recognise Deepika.

It's brand Dum Maaro Dum and Bipasha is the female lead of the film. But I guess that's what happens with guest numbers and with iconic songs."

On the other hand, Bipasha denied any dispute and said, "I was the first one to tweet about the first look of DMD because I loved it and am super excited about our film.

Deepika is a super dancer and has done total justice to our song. There are no controversies here."