source : newspaper jagran(hindi) its being translated
there was a time when items songs were belonged to the gorgeous divas of bolly, their jhatkas and matkas used to woo the audiences sometimes even pull them in the theatres, who can forget madhuri's all time pullers, urmila's chamma chamma, karisma's dil le gayi le gayi, ashwariya's ishq kamina, and many more unforegettable numbers..at that time bollywood hunks used to be on their supporting side for the dances..
but today everything has changed...unlike the men oriented industry, actors have left actresses far in items and their ratio of success is much bigger than them, this is certainly a shock, today actors have become smarter they have understood the importance of logic of naachna gaana in the film, its the easiset way to reeive claps, whistles and promotion, srk, aamir, sanjay dut, saif all have joined the item brigade and made their popularity thrice over the actresses.
its not true that items of bolly beauties are not working, they are but on some extent, the impact is missing, the charm is missng that is required to play a magic....but that does not mean there is any fault in the quality, there seems to be a difference in the taste of audiences...
if we take the record of the past year...men's items ruled it completely whereas for the actresses there were a handful of successes
last yr, baadhshah SRK and hrithik roshan jointly added up the spice in movie krazzy 4 wth their sexy and slick items, the movie had an item from rakhi sawant...but eevrybody knew how popular it was,
the huge hit song jee karda had industry's leading top stars akshay and katrina, the song was full of dance, and katrina matched her moves with it perfectly, but sadly the verdict of this prize went on akshay's head though katrina was noticed but akshay was applauded though he hardly danced in the song.
shahid's peppy number aai pappi from kismat konnection ruled the charts, he was accompanied by vidya balan in a dance item move ypur body now...but nobody remembers that vidya was even there.
the movie Hello had two glamorous chicks, isha koppikar and amrita arora but surprisingly none of them performed for any item, it was only salman's item bang bang used for the promotion
jannat, one of luckiest hits of emraan hashmi continued to showcase him as an item hunk, as he perfomed with a rage in char dino ka..song and made it a huge hit but the actress sonal chauhan was not even asked to make a strong appearance
Bachna Ae Haseeno ranbir's first success, made him extra popular with his wild moves in the title track, having three beautiful ladies, but the audiences tend to remember ranbir in the song.
shilpa shetty, on karan's request played a special sexy appearance in the song from the movie dostana, sadly her dance moves sprang out on the biceps pf john, who attracted the audiences more than her in the song..
urmila matondkar made a comback in the karoke world after a long tme with himesh reshmiyaa's tandoori knights, inspite of her sexy moves, wonderful dancing all the credit moved to himesh's voice for the popularity of the song.
rab ne bana di jodi introduced a fresh face anushka sharma, who showed that she can dance like a princess and has an attractive figure too, in dance pe chance song, she proved herself but alas she was overshadowed by SRK's item with yashraj camp girls, hum hai rahi pyaar ke. audiences called that a treat making anushka a bit dissapponted
the end of the year gave this whole thought a biggest kick of belief and making it stronger when aamir came with his so many different looks and made his song behka a runaway hit, on the contrary the leading lady asin's number ae bachru proved a dud at the music charts and diid not make it its way in the heart of the audiences.
not only this there were few more disastrious items last year making them and their movies forgettable.
minisha lamba in kidnap tried her level best by pulling off her clothes to the best but it couldnt save her item hey ya from being a prominent disaster.
oop chha from drona, priyanka;s first ever flop item which didnt make its way neither in the music charts nor in the hearts of people.
rakhi sawant's numbers bicchua from 1920 and natthani uttaro came and just went away.
usually mallaika arora khan is famous for giving rocking dance numbers, unforutunately her moves in the highly promoted song chori chori from EMI were neglected.
the widely promoted song from the movie thoda pyaar thoda magic showcasing ameehsha patel a sexy doll could not prove gold for her. her lazy lamhe...went really lazy for her.
mallika sherawat too failed this time by striking the wrong chord with her one on one promoted song maan gaye mugle azam, the people were not excited to this boring tune and thus ignored it and so mallika too.
atlast it leads to a lot of speculations and questions also???? will the world of items move completely to the heroes' zone or there is another change in taste yet to happen...
the answer lies in the coming year and in the tastes of audiences
Edited by Master_Blaster - 17 years ago
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