Katrina Kaif is now more popular than even Salman Khan
The lovely Katrina Kaif is now more popular than even her own boyfriend Salman Khan… and that is why her face is being used to promote the upcoming Subhash Ghai flick Yuvvraaj.
Even though the film features established stars Salman Khan and Anil Kapoor, Ghai has favoured the lass from England to help sell the film to the viewers. Says a source, "In a first-of-its-kind marketing strategy, an actress has been given precedence over the male lead in the first publicity poster. This speaks volumes of the heights that Katrina has reached as an actress. It's apparent her producer-director Subhash Ghai is sending out the message that Katrina carries more weight at the BO than a star like Salman Khan."
However, Subhash Ghai says, "It's entirely a marketing strategy; like at our Yuvvraaj music release event you only found the music director (A R Rehman), lyricist (Gulzar) and the director. So displaying Katrina solo on the first hoarding symbolises as 'music begins' because she's playing the lead musician in this musical family drama. It's our way of telling the story to the people. We all know that Salman is the lead star."
Katrina is over the moon about this, saying, "Though I am thrilled I don't let these things go to my head. I am sure Subhashji knows what he's doing. He has more knowledge and experience than me, and I respect and follow his vision blindly. The picture of mine used in the hoarding is a particular favourite of almost everyone in the unit. It was also the same picture that Salman loved so much that he wanted to paint it. It's a very special picture."
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