After won the 2024 IPL Title, (RCB) have been put up for Sale!

Barely six months after ending a 17-year wait for their first Indian Premier League (IPL) title, Royal Challengers Bengaluru (RCB) have been put up for sale by their parent company, Diageo.

The UK-based spirits giant confirmed the move in a filing to the Bombay Stock Exchange (BSE) and National Stock Exchange (NSE) on Wednesday, announcing a “Strategic Review of Investment” in Royal Challengers Sports Pvt Ltd (RCSPL), which owns both the men’s IPL and the women’s WPL franchises. The process, according to Diageo, is expected to be completed by March 31, 2026.

When will the sale process be completed??

According to Diageo’s disclosure, the sale process is expected to conclude by March 31, 2026, providing a two-year window for due diligence, negotiations, and regulatory approvals.

The Board of Control for Cricket in India (BCCI) and the IPL Governing Council have already been informed of the development.

Analysts believe that while the formal change of ownership might only take place after the completion of the IPL season, negotiations with potential buyers are likely to intensify in 2025. The timing also ensures that RCB can operate uninterrupted in upcoming seasons while maintaining its commercial commitments.

RCB’s brand value remains among IPL’s highest

Despite its mixed on-field history, RCB has consistently ranked among the IPL’s most valuable franchises. A recent valuation by global investment bank Houlihan Lokey pegged RCB’s brand value at $269 million, making it one of the top three teams in the league.