Ranbir Kapoor launches fashion brand ‘ARKS’ in Mumbai

Bollywood star Ranbir Kapoor has expanded his horizons by stepping into the fashion industry with his lifestyle brand, Arks, which recently opened its first store in Mumbai’s Bandra area.

A member of India’s legendary film family, Ranbir has delivered numerous hits, including Brahmastra: Part One – Shiva (2022) and Animal (2023). Over 18 years in the industry, he has cemented his place as a superstar. With Arks, Ranbir now enters the business world as a brand owner, making this launch highly anticipated among fans eager to see his take on fashion and lifestyle.

Instagram

Ranbir Kapoor turns up in styles as he opens the ARKS studio store in Bandra

(3) Masala! on X: "#RanbirKapoor looks handsome as he lauches the flag-ship store of his brand #ARKS in Bandra, Mumbai. 🤍✨ . . . #bollywood #entertainment #latestupdates #trending #ranbirkapoorfan https://t.co/ZSZlpRQBCO" / X

Store is opened and no one was invited? It would have given boost to business.

The store front photos and address would have helped.

Recently Malaika opened her restaurant..and it had good publicity..

Jio centre would have been a good choice.Great visibility.

surprisingly none from the kapoor clan, not even Alia

https://www.hindustantimes.com/entertainment/bollywood/amitabh-bachchan-sends-lots-of-love-to-ranbir-kapoor-on-the-launch-of-his-brand-arks-says-he-tried-on-the-sneakers-101740973909866.html

Originally posted by: you2

Store is opened and no one was invited? It would have given boost to business.

The store front photos and address would have helped.

Recently Malaika opened her restaurant..and it had good publicity..

Jio centre would have been a good choice.Great visibility.

When was this opening? And why would he have a store opening without any publicity?

Is that a spray can in his hand in the picture on the left above? Is he trying to sell this as some work of art and how he’s too cool of an artist to market his work?

Originally posted by: IAmLuvBolly

When was this opening? And why would he have a store opening without any publicity?

Is that a spray can in his hand in the picture on the left above? Is he trying to sell this as some work of art and how he’s too cool of an artist to market his work?

You can see paps reflection in the glass behind. Should they not show the full view ,with the name board,so that public can find it. Instead he just spray painted the logo by himself🤔.

He has an insta page for his brand Had he started his own handle,he could have gotten a higher reach. The main reason for his dependence on SM influencers,is because he himself has no voice to directly speak to his well wishers.

Originally posted by: you2

You can see paps reflection in the glass behind. Should they not show the full view ,with the name board,so that public can find it. Instead he just spray painted the logo by himself🤔.

He has an insta page for his brand Had he started his own handle,he could have gotten a higher reach. The main reason for his dependence on SM influencers,is because he himself has no voice to directly speak to his well wishers.

Yea but then why not have the big accounts like Viral etc post those images and videos?

I checked that ARKS insta page and it’s basically posts by a couple of Alia’s friends wearing the brand, his cousin (Shashi’s granddaughter), Arjun’s sister Anshula, and that celebrity barber Alim Hakim. That’s a rather interesting marketing strategy.

Film critic praises Ranbir Kapoor for keeping low-key approach to stardom by not having PR team or social media presence: 'He stands in queues, eats alone at cafés'

https://timesofindia.indiatimes.com/entertainment/hindi/bollywood/news/film-critic-praises-ranbir-kapoor-for-keeping-low-key-approach-to-stardom-by-not-having-pr-team-or-social-media-presence-he-stands-in-queues-eats-alone-at-cafs/articleshow/121251731.cms