Hungama-IndiaFM creates India's first video website for Home Delivery By IndiaFM News Bureau, November 12, 2005 - 03:55 IST The website for Sahara One's Home Delivery is the first of its kind in India, it being the first video website, here. It has been created by Hungama-IndiaFM. The cast of the film specially shot for the site. On entering the site, users can see Boman Irani (playing a pizza delivery man) introducing them to the other characters in the film. The entire experience is highly interactive. There is a high resolution broadband version as well as a lower resolution HTML version. The producers of the film believe in the power of the Internet as a promotion tool.
According to Carlton D' Silva, Creative Director, Hungama.com, "People can relate to the characters because of this video website. The site offers a fun experience." He believes that eventually, video websites will become the ruling trend as the quality of interaction is better.
This year Hungama-IndiaFM had designed the official websites of movies like Kyaa Kool Hai Hum, Sarkar, Kyon Ki, James, My Wife's Murder and Ramji Londonwaley to name a few. In the coming months Hungama-IndiaFM will come up with the websites of other big movies like Ek Ajnabee, Mr Ya Miss, Vaah! Life Ho To Aisi, Jawani Diwani, Sun Zara and Banaras.
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