Housefull 4 Diwali Day Early Estimate - Good Weekend
Monday 28 October 2019 00.30 IST Box Office India Trade Network
Housefull 4 collected 12.5-13 crore nett as per early estimates on Diwali day which is low if looked at business on a normal Sunday but for Diwali day its a good collection. The drops are pretty limited in Mumbai and South with some places being only 15-20% but in North and Central the drops are bigger at 40% but this is the normal trend on Diwali day. Nizam / Andhra and Mysore have hardly dropped with collections down just 10%. The growth on Monday will be much more in North and Central compared to other parts of the country as that audience finally comes to the theaters.
The film has had a three day pre Diwali weekend of 49-50 crore nett which is a good number and the ninth best weekend of the year despite only really having 2.5 days over the weekend and that too when most of the audience goes missing. It is the fifth highest opening weekend for Akshay Kumar and not far off the numbers of the last film in the franchise Housefull 3 which had a normal weekend.
Despite the media being negative as is the norm with these type of films the business will be strong over the next few days as the advances for the next two days are more than pre release advance. The test will come towards the end of the week and on day eight. It will be crucial how Gujarat / Saurashtra finds the film as that circuit alone can add 20 crore nett over the next 4-5 days if the audience really takes to it.
Ae Dil Hai Mushkil and Shivaay grossed 58.50 crore nett between them over the same period a few years back but that was 5800 screens while it is 3900 screens for Hosuefull 4.
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