Huge numbers are being thrown around when it comes to Kick. 70 crore, 80 crore, 90 crore, 100 crore is being suggested when it comes to bets being placed for the opening weekend of the film. Real fun would begin on the day of Eid and beyond, hence keeping the weekdays super strong too' - that's another line of thought that is emerging in a major way. '200 crore is a given for the film, it is a matter of how much more does it go on to earn' - that's what quite a few optimists believe.
What no one is denying is that the film would take a tremendous opening at the box office and shatter quite a few records. The first one that it would be sighting is to surpass 150 crore record of Ek Tha Tiger, albeit that was achieved in 9 days. However, business has increased in last couple of years and hence one waits to see whether the number is achieved in 7 days flat for Kick. The ammunition is just right, hype immense, buzz correct and packaging perfect. Most importantly, the release date has been strategically chosen as well. There couldn't have been a better set platform!
For producer turned director Sajid Nadiadwala, it is certain that he would create record as a debutant director with the biggest grosser ever, hence edging past Arbaaz Khan's record as a first time filmmaker withDabangg (155 crore). The challenge is to see what does he bring on board from this point on. After all, as a producer he has done well to bring on the perfect combination of marketing, promotion and an extensive release. While the signs are out there to suggest that Kick is a stylish action thriller in the offering, it's the final product that plays on screen which would decide how big a hit it turns out to be.
Joginder Tuteja tweets @tutejajoginder
_____
10 reasons why Kick is all set to be the father of all blockbusters
By Subhash K. Jha, Jul 24, 2014 - 10:16 IST
1. Salmaniacs are Famished: Salman's other releaseJai Ho at the start of 2014 disappointed and enraged his fans. They are impatient for the Big Bang. Kicklooks like something the Salmaniacs would like to feed on hungrily.
2. Salman as a Super-Hero: We've seen Hrithik Roshan as the caped crusader. We've also seen Shah Rukh Khan give the super-hero genre a try. LekinSalman in a mask? Boss, too cool! 7-year and 11-year old kids are pointing frantically at the masked hero in the trailers waiting for him to fly. Boarding has just begun.
3. Super-hero ka Super-Villain: Very rarely do desisuper-heroes get adversaries to match. In Krissh 3, Hrithik had Vivek Oberoi who didn't quite match up as the man of the menace. Salman has the formidable Nawazuddin Siddiqui as his foe. Going by Nawaz's evil laughter, the tussle between Good and Evil should be quite a sight. Right?
4. 'Jumme Ki Raat' Aa Gayi: For the first time in his career Salman brings up the forbidden 'k' word. He actually talks about kissing his co-star. Blush blush! The song composed by Himesh Reshammiya is a rage. And Salman has never danced like this before. Choreographer Ahmed Khan has for once made Salman dance. Usually the choreographer says one thing, Salman does another. Ditto director.
5. Jodi Ho Toh Aisi: Speaking of smooching for the first time, the co-star seems eminently kissable. With due respect, the girls Salman has worked with in the past from Aishwarya to Madhuri to Katrina to Sonakshi have all been the kind you would take to temple or church or gurudwara or mosque (tick your pick) rather than a pub for a date. No doubt Kick is a new beginning for Jacqueline Fernandez. Mark my words, she will be seen with Salman again very shortly.
6. Dur-dur Tak No Competition: Kick which according to trade experts is expected to do a business of Rs 250-300 crores, has no competition for the next two weeks after release when Akshay's Entertainmentopens. It also has no competition from the films released during the earlier week. Plus, it has the long Eid weekend all for itself. Oh boy.
7. The lethal Sajid Nadiadwala-Salman combo: From the time Nadiadwala produced his own version of Devdas named Jeet where he cast Salman and Sunny Deol together for the first and last time, the Sajid-Salman combo has gone on to collaborate on Judwaa, Har Dil Jo Pyar Karega, Mujhse Shaadi Karoge, Jaan-e-Mann, all except one were blockbusters. Koi shaq? If the answer is yes, then what the...
8. Daane-daane par likha khane waale ka naam: To think, Kick was to be directed by, ummm, Shirish Kunder, the man behind Nadiadwala's biggest fiasco Jaan-e-Mann, not to mention Joker. It was Salman who told Nadiadwala to take over the project and divert it from catastrophe to triumph.
9. Action Hero Is Back: Salmaniacs would be happy to know that all the dangerous stunts in Kick are performed by the Khan himself. Two Eids ago, Salman's body double had a field day in Ek Tha Tiger and we could clearly see the other guy going at it. Back then Salman's neurological condition prevented him from doing the derring-do. Not any more. It's show-time, folks!
10. Eid + Salman equals hysteria: Let's put it this way. Can Christmas work without Santa Claus? Would Salman ever fail to create magic during Eid? Check the collections of Salman's Eid releases Wanted, Dabangg, Bodyguard and Ek Tha Tiger. Now let's get set for the Kickflick. Salmaniacs, put on your ceetee belt.
Hindi TV Shows
Health and Fitness
Mahadev And Sons
0